Outsource Your Article Marketing

Outsourcing article writing is fast becoming a major option for large companies as

this will enable them to be more efficient, cut costs and compete with larger companies and feeing up time to work on the core tasks of the business.Outsourcing to just any company would be a major mistake however as you may not get the results that you want and could just get disappointed.

The first step in finding the best outsourcing company is to visit several forums, blogs, search engines that offer the services. Simply enter a "keyword+forum" in Google and find forums related to your keyword topic. Do the same for the blogs and the search engines. You could actually ask the mediators of the forum for potential referrals. They may know of freelancer writers who stay at home and depend on the income of their article writing.

Here are some sites that offer freelancer article writers among other services. Here, you can post your job opening and all you need to do is to wait for respondents interested in your job offer: Freelancer, Guro, oDesk, Craigslist, Traffic assistants, Essay Writers, Reliable Writers as well as others. There will be some fees involved and payment verifications that have to be completed before you can proceed, but it only takes a few minutes to complete.

Qualify your outsourcing candidates by selecting several and slowly weeding them out. You can start by asking specific questions, quoting the prices that you are willing to pay for a certain number of words, specify some policies that they should work on. Next, find out if they could be contacted by cell phone, email or a networking apparatus like YM, MSN or Skype. Some of the sites, however, will ask that you contact the writers on their sites so they could monitor the assignments and protect the writers and you in case of potential disputes.

Ask for their time zones as most of the respondents would be from different countries. Once you have selected your writers, test out their abilities by their capability to meet deadlines, articles should clear Copy cape which will help you with copyright infringement. Check out if they use article spinning. If they don't get cleared on both, don't hire them.

Be very sure to check their articles before approving them or even paying for them: grammar, spelling, plagiarism, excessive length, wrong audience targets or titles do not correspond with content as well as not legible formatting. Last, look for the resource box, if it is adequate for the article.

Outsourcing is a fast and efficient way to go about article writing. Carefully weed out the inadequate writers and maintain for long term those that prove themselves efficient and produce quality articles that will not only be worth the dollar that you pay them, but will be cost effective as well.

Outsource Your Article Marketing

By: Mark Evans

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