Outsourcing In The Philippines

Outsourcing is the only option left for companies who are cutting on cost

. This has been the trend among foreign companies, especially the United States of America. For most Americans, this means stealing their job. For countries like the Philippines and India, it means a great opportunity to boost their economic status and help their people to have a job.

In the Philippines, there are hundreds of outsourcing companies that are operating in Metro Manila alone. Not to mention other provinces like: Bacolod; Cebu; Davao; and Iloilo, where the call center industry is almost on its peak. Foreign companies are considering of outsourcing their business, as well, in one of these provinces because the rate is lower compared in Manila. However, Metro Manila still remains the most preferred location to outsource. But, of course, the employees in the provinces are as competitive as those in Metro Manila.

The BPO sector, which started its operations in the Philippines in 2000, with 2,400 people employed in a call center, opened the opportunity for the Philippines to be one of the most popular choices for foreign investors to outsource their business among other nations. Established firms claim that these dynamic "centers of excellence" have actively pursued the growth and development of their business.

Aside from the flourishing industry of the call center, another type of work that is in demand today in outsourcing in the Philippines is SEO (Search Engine Optimization). This type of job requires the utilization of internet. This means, the internet is the only tool that you would need to do the job. Your clients business is mainly done online.

What is SEO? SEO is the process of making your website to rank high in all search engines like Google, Yahoo, MSN Search, etc. It sounds easy. However, it involves patience and a lot of work. Unlike call centers, wherein you are with provided spiels, in SEO, its all about strategy. There is no call flow that you need to follow. What is important is you can make the website, if not on the top, at least land on the first page of all search engines for that specific keyword. Just make sure that you abide with the rules in SEO to avoid your site from being banned or penalized.

Why outsourcing SEO in Philippines a good choice? First, Filipinos have a lot of patience. SEO cant be done overnight. It requires time before you could reach the desired rank. Second, Filipinos have that innate character in them wherein whatever task is given; you will surely expect a better result. Third, Filipino people are well-versed when it comes to internet. They know their way very well in this type of technology. And a lot of Filipinos are into blogging. This means, they are already doing SEO. However, they are not aware of that. But that is a good sign. All they need is a proper understanding about SEO.

The outsourcing industry in the Philippines has gone a long way. It had helped build a good relationship between Filipinos and foreign investors.

by: jenna lopez

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