Page One Rank Secrets, Are They For Real?

Anybody with a blog or website knows that getting a page one rank on search engines

such as Google will hugely increase visitors to their site and bring them and their business invaluable exposure. The basic search engine optimization (SEO) techniques such as adding keywords or phrases and link building may help, but as everybody uses them, their usefulness is limited unless instigated by a professional SEO company who know how to use them to maximize their potential.

Professional SEO Companies

When Google searches a web page, it takes hundreds of factors into consideration to see which sites are most relevant for a given keyword or phrase. The order of importance of these factors is a closely guarded secret but SEO companies, through painstaking trial and error, tend to have a better idea of the secrets of SEO and page rank. This means they can provide their clients with more chance of hitting the front page, making it advantageous to use SEO services when possible.

The problem with using an SEO Company is that they can be very expensive, leaving small businesses and independent website owners at a disadvantage. However, there are ways to improve search engine optimization without paying out huge amounts of money for SEO services.

Video SEO

One such technique is to use video SEO on your site; however it is not enough to just embed a YouTube video on a page as this will result in click-throughs, i.e. the page view when the video is played goes to YouTube. Search engines like Google like to find a variety of forms of content such as articles, pictures and video. However as not many people use SEO video, there is much less competition for that type of content, greatly improving your chances of getting on the front page. Here is how it is done;

1. First, you need some great video content. It is estimated that up to 80% of visitors to a homepage will click a video first, so it must be interesting or informative to keep them on your site.

2. Next, the video should be made SEO friendly, to do this, place keywords and phrases in the file name and in the captions.

3. Finally, the video itself should be posted to search engines using XML tools.

Using video SEO is a great way to enhance your page ranking with Google and other search engines and shows that with a little effort, the secrets of page one ranking through Search Engine Optimization. However, for better results, you must always engage professional SEO Services.

by: Sakkun Tickoo

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