Working with the alphabet and letters is a long-standing interest of M/M
, having already developed 50 different typefaces. "In theory, buying a Prada t-shirt, adorned with its logo, is like getting a souvenir of the peculiar world offered by this brand", the M/M team reasons. Every single word in the Prada Alphabet is designed as architecture, and as much as all its letters are individually drawn up, they are inter-linked by M/M. "We've designed a series of 5 t-shirts decorated each with a letter on the front and the Prada-M logo on the back, each one is our totally subjective vision of the Prada world". A special made-to-order service also exists, if you'd ever wanted your own name spelled out on a Prada t-shirt. Still waiting? Go and get one!