Price Advantage Of Domestic And Foreign Toy Manufacturers Reverse Sluggish Exports

Small amount of the lowest export orders, but again and again to the good domestic market

, which makes the world's largest Toy Production base in Guangdong, many of the factories have to give up foreign trade processing, develop new products to counter the cost pressure.

Gifts Toys today in the 107th Canton Fair Phase II onwards, the industry is expected to resume this session will show the growth in transactions, but the Shenzhen City Industrial Development Co., Ltd. Hua Kun Wu, general manager of Valley, but out of this session of Canton Fair. April 23, Valley Wu accept the "First Financial Daily" said in an interview, quit because he was from Germany and other places orders received feedback is not satisfactory, the European toy purchase is still relatively weak, is difficult to get export orders in Pearl River Delta to find a suitable processing plant, with a relatively high bid of Europe is not alone these factories are beginning to favor.

"Many factories engaged in domestic orders, the tight labor situation have time to take into account the export orders." Gu Wu said, before the large volume of export orders, higher unit price than national company Sell Of Electronic Remote control toy export value in China by 10% to 20% and factory like then, but now electronic remote control toys are very popular, the price is just the contrary. The European market is no apparent recovery in orders from overseas buyers is still under the small one, short one, in the case of raw material prices continued, refused to accept the prices, but quality requirements are steadily improving.

Export situation is complicated, do not rush valley military orders, but rather wait and see. Compared to Valley Wu, Guangdong, another large toy traders Lee on exports slightly more optimistic. Recently, he was interviewed, said that from the first quarter of this year, the export situation, better than the same period last year, but in general should be difficult to return to Financial Pre-crisis level.

He spoke, ordinary toy workers in Guangdong have risen to 1,500 and a monthly salary of 1,800 yuan, although the company has been in Hunan, Jiangxi to find some Cooperation The toy factory, a number of relatively lower cost of raw materials prices rose rapidly, but there is greater pressure to make business.

View of the Canton Fair in recent years, mainly to small and medium buyers, Europe and the United States much of the current situation of large buyers, toy brand "good boy" has successive absence Fair. Children's Products Co., Ltd. Jiangsu good boy electric car general manager Zhao Lei in an interview yesterday that the company is now primarily through professional development of foreign toys, find some high quality and large customers, at present export situation is not bad in the first quarter, more than 50% of exports growth, but, like other toy companies, cost pressures are also high.

Financial crisis had just erupted in September 2008 when the world's largest chain retailer Wal-Mart to the "good boy" business out of another difficult, demanding "good boy" to which the sales price of an umbrella stroller from 11.99 U.S. dollars fell to 9.99 U.S. dollars. This is likely to become a money-losing business, the result is "good boy" by design in the case removed without affecting the quality of the three brackets, will cost about 10 points lower, access to 2 million vehicles in the order. Today, the cost pressure for the attack, Zhao Lei talking about, this one is different pressures are rising prices of raw materials, plastic rose in recent months, about one to two percent, while non-ferrous metal prices have gone up by 3 percent within six months, the company recently once the price has been raised, taking into account the expectation of RMB appreciation, etc., may introduce new products, price increases again.

General Administration of Customs statistics show that 1 in March of this year, China's toy exports of 1.57 billion U.S. dollars, up 21.8%. Given the international demand for toys and other non-necessities have not multiple factors such as fundamental improvement, the toy industry is relatively conservative growth forecasts for this year. China Toy Association recently released report pointed out that the world toy market in 2009 grew by about 4%, is expected to continue to grow in 2010 by 4.5%.

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Price Advantage Of Domestic And Foreign Toy Manufacturers Reverse Sluggish Exports

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