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Professional Hair Straightening / Styling Irons

For that fast hair makeover, the professional Hair Straightening Iron is an essential

styling accessory that many would say they simply cannot live without. Others remain afraid of using straightening irons, because they"re afraid of damaging their hair. Taking the time to choose the best equipment to suite your needs, following the proper styling care and choosing the right complimentary hair care products, you can give your look an amazing makeover - the "perfect straight", "voluptuous waves", "cheeky flicks" or "serious styling", from curly, messy and unmanageable hair to sleek, smooth and shiny hair without unnecessary heat damage or the effort you would associate with clumsy ineffective straightening irons.

Choosing the best hair straightener for your hair type:


Thick hair - Consider choosing a straightening iron with a larger heat plate surface. With a larger plate surface, much more hair can be treated with each pass of the iron. This quicker action decreases the effort and time taken to achieve that perfect styled look.

Straight or fine hair - If you"re only touching up certain areas, choose a straightening iron that offers adjustable temperature control so that you are able to control the maximum temperature to avoid causing unnecessary heat exposure.


Curly hair - To straighten out that really stubborn curl and keep it that way, you"ll need a straightening iron that can achieve a higher maximum heat setting.

Dry and damaged hair - Hair that is subjected excessively to chemical treatment such as perming and colouring can result in hair that is dry and damaged. Try to avoid exposing dry or damaged hair to the maximum heat of a straightening iron. Choose a straightening iron that offers temperature control to ensure that you only use as much heat as necessary on each area of hair that needs styling.

Advantages of investing in a Quality Professional Straightening Iron:


Professional straightening irons are more effective and less time consuming.

Purchasing a professional straightening iron is a worthwhile investment. Malfunctioning of conventional straightening irons is a common problem - this alone makes the cost of a professional straightening iron seem negligible.

Professional straightening irons provide a perfect combination of exclusive functionalities that assist effortless hair styling and protection. Professional irons also employ revolutionary technology such as infrared heating and moisturising ion technology which put an end to unnecessary hair damage and actually encourage an overall improved hair condition.

Ionic & Infrared Technology


Professional Straightening Irons with ceramic plates usually offer this breakthrough technology setting them apart from the rest.

Infrared heating - Chemical bonds of the inner core of the hair give your hair its natural shape, whether curly, straight or wavy. By heating the inner core these bonds can be temporarily transformed to create your desired shape. Conventional irons penetrate the hair's cuticle slowly from the outside, causing surface damage of the hair before the inner bonds of the hair are heated. Ceramic styling irons use infrared technology to penetrate the hair faster to heat only the core of the hair. This action also seals in moisture, preventing hair drying out.

Ionic reconditioning - Positive and negative ions are electrical charges that gather around an object and exist in all substances. Hair has a natural electrical charge which can be negatively affected by pollution, heat styling damage and other harmful exposure. The heated ceramic plates of Professional Styling Irons generate natural negative ions which restructure water molecule clusters allowing them to penetrate the hair shaft, leaving the hair moisturised and less brittle.

by: WarrenBooth
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Professional Hair Straightening / Styling Irons