Professional Web Design Keeping A Tab On The Changing Scenario

We have a website and have spent a lot of money but its too clunky

. Times change and consumers will be looking for something up to date and refreshing. It is important to test your website to find out where it is that most consumers are leaving.

Do some work to implement changes to these areas of your website so they will be more likely to stick around? Some times the written content might be fine and a freshening of the interface is all thats in order. The great sales gurus of the World Wide Web raking in the big bucks typically have one web site though they may be selling several products. Anything that will substantiate that you are a reputable business offering quality products or services. Consider a site whose navigation menus are all in flash. A search engine would not effectively index the pages on the site as it cannot read the flash links to each page.

That is unless you also provide a duplicate navigation system without flash. First, try analyzing the web site of the information promoter, and try copying what he or she is doing and not get caught in the trap of just doing as they say. It is wise to have the HTML code reviewed roughly to check if there is any incorrect HTML code or overlaps as this has a negative affect on your search engine ranking. If they lay it all out step by step they are immediately out of business. While you want the design of your website to be attractive, you also want it to be very simple when it comes to functions. Even large corporations with a creative department will outsource this job to an outside firm a lot of the time. There are many other important factors such as: The use of frames or IFrames; Cross browser compatibility, Huge blocks of encrypted view state text at the beginning of each page; etc

In order to increase your amount of traffic, you also need to take the issue of Search Engine Optimization (SEO) into consideration. Implementing some changes will get you a higher ranking and that means more consumers coming to see what you are all about. A lot of clients that come to my firm inquiring about a Web redesign want to see only work that is in THEIR industry. But, remember, the more bells and whistles the slower the web site loads and responds to browsers and searchers.

To me, its more important that someone has the sensitivity and understanding to be able to work with ANY industry. At the same time it should also be intelligible for the search engine robots that also visit your site. Either way, taking an extensive look at a Web Designers portfolio will tell you a lot.

If you make up your mind to do something about your website spend your budget wisely by first listing the objectives the site needs to perform for the next 2 years and what functionality is the bare necessity and what functionality is a nice to have. You dont want to offer those that come to your site outdated information or the same look they are seeing everywhere else.

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Article Resource : http://webdesignservicestoronto.wordpress.com/2012/05/25/time-to-change-your-website-design-company/

by: Mary Rogers

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