Promoting with a Better Planet

Promoting with a Better Planet

Promoting with a Better Planet

Promotional efforts can be especially complex in the modern business environment; while furthering brand image and values, companies are expected to offer value and meaning to potential customers while also keeping their own costs at a minimum. There are many different ways in which companies attempt to satisfy each of these needs, but finding a perfect balance between cost, efficacy, and meaning can be exceptionally difficult. One of the most promising avenues of sourcing and utilizing promotional items is through the consideration of environmentally-friendly products. So-called green promotional items can instantly help to create a positive brand image while supplying potential customers with gifts and impressions that are personally relevant. When consumers connect a company with the same positive values they experience in their everyday lives, they're far more likely to become customers and to spread the word to others.

Surveys carried out by the Natural Marketing Institute and other leaders in the field suggest that consumers place a great deal of value in companies that show a verifiable commitment to green policies and products, and even in the face of economic hardship, there's little to dissuade loyal eco-friendly shoppers. Through the adoption of a sensible, affordable, and genuine green marketing scheme, companies can deliver just the right message while also contributing to global green initiatives. Ecozuri presents companies with a powerful way to tap into this opportunity with its factory-direct custom made program.

Primarily involved in the manufacturing of convenient reusable bags, Ecozuri (www.ecozuri.com) extends the utility and convenience of its factory access to companies in search of a way to produce fully customized green products for promotion. Keeping lines of communication direct and clear, and delivering verifiable quality through the use of 100% recycled plastics gathered in the United States and certified to ensure a truly green product, Ecozuri makes marketing meaningful. The low cost of overseas manufacturing, along with Ecozuri's commitment to keeping its prices competitive with other producers, allows for affordable ordering that makes sense for businesses of various sizes and budgets.

With serious ROI potential and lasting impression benefits, Ecozuri's factory-direct custom made program fits beautifully with the needs of modern marketers. Whether it's a specially-branded set of bags or an entirely new, custom-designed product, the eco-friendly items from Ecozuri have all the right ingredients for a winning campaign.

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