Publishing Books For The Amazon Kindle - Should You Consider It?

For many internet marketers, e-book sales are a key element in their online business efforts

. The vast majority of marketers working online will have promoted e-books, as authors or affiliates, at some time or another.

Currently, most e-books are distributed in PDF format, which is suitable for the popular Adobe Acrobat reader. Practically everybody has a copy of Acrobat on their hard drive, so this makes perfect sense. Anyone who does not already have a copy of this program can simply visit Adobe's website where they can download it free of charge. Whether you have bought PLR rights or written your e-book yourself, publishing it should be a fairly simple process. There are any number of programs which allow you to produce a PDF file. After that you simply need to market and promote your e-book in order to make sales. Many marketers opt to use Clickbank for this.

However, there is a recently introduced publishing method which, although you will almost certainly be aware of it, you may not have considered until now. Right now the Amazon Kindle e-book reader is a hot, "must have" gadget. It's a very nice example of a portable consumer electronic device. The fact that practically every new e-book reader which displays any potential at all is immediately dubbed the "Kindle Killer", demonstrates that the Kindle is not only the market leader, but the benchmark against which all new readers will be measured. The thing to note, from a marketing perspective, is the fact that more people use the Kindle than any other kind of e-book reader.

Apart from the hardware technology itself, one of the important factors in the success of the Kindle to date has been the huge library of Kindle books available on the Amazon website for readers to choose from. Currently, there are over 420,000 titles on offer - and this number is growing at an average rate of 500 new books every day.

Which is interesting, but what opportunities does it afford you as an Internet marketer? As well as providing a new method of reading books the Kindle also enables new publishing methods.

You need an Amazon account - this is free (if you have ever bought items from Amazon's web store then you already have one) - and then you can quickly and easily publish Kindle books. All you need to do is save your book, using standard word processing software such as Microsoft Word, in HTML format and then upload it to Amazon's website. Your e-book could be being sold by the world's largest bookseller in a matter of minutes.

You can define the selling price of your e-book as you wish. However, if you set your price somewhere between $0.99 and $9.99, you will keep 70% of the selling price of any books sold. In order to cover delivery fees, Amazon make a small deduction. Typically this is no more than a few cents and is set by the size, in kilobytes, of the e-book. This may be somewhat less than you might make by selling a $97 e-book, even so, the potential large sales volume in conjunction with the fact that the process is entirely free, could make it an attractive proposition for you.

Amazon's Kindle is frequently represented as the future of books. Clearly this can be applied to both books and e-books. Publishing a Kindle edition of your e-book could be a very good opportunity for you to profit from the new and innovative technology. Maybe you would like to consider publishing a Kindle version of the next e-book that you release?

by: Hamish Hayward

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