Quality Of Service Satisfaction Survey Worrying Laptop - Notebook Computer, Nb-office Supplies

With notebook prices drop sharply, more consumers will look to join the laptop from

the desktop to promote rapid popularity of notebooks, which also led to a large number of brands, many different grades and different products flooded the market price . Laptop quality problems frequently occur, then the overall notebook market, service satisfaction is like?

To further understand the satisfaction of the notebook market conditions in the "3 15" period, ZDC IT products in stores in the form of a questionnaire distributed to the notebook's service on the status of the investigation time is 3 15 and March 16 two days, the survey for the actual purchase of the user, the effective sample size of 536 copies. Because the active participation of consumers, making this a great deal of research samples obtained, the market has some significance.

A sample description 1, gender (Map) the gender distribution of sample

The survey mostly male customers, accounting for 72.4% of the ratio. Fewer women participating in the survey, only 27.6% ratio. This reflects the male consumer interest groups to the notebook computer than female consumers.

2, age, (Map) to investigate the age distribution of the sample

The survey focused on the age of 18 to 35 years old, 18 to 25-year-old consumer group accounted for 67.2% of the total number of 26 to 35 years of age accounted for 26.1%, the proportion of other age were 3% and below.

The distribution ratio, on the one hand, shows consumers concerned about the laptop mainly young crowd. On the other hand, shows the need for certain notebook purchasing power and financial support, while 18 to 35 years consumers have an established or potential spending power.

3, level of education (Map) sample the distribution of educational attainment

Through the survey data indicate that the survey had received college / university education levels account for 46.6% of the proportion of users. Received high school / secondary education, followed by the user, accounting for 43.6% ratio. With graduate students and more junior and less educated users were 6.8% and 3.0% take the ratio. This distribution shows the proportion of notebook computers are mostly concerned about the higher education of consumers.

4, Professional (Map) to investigate the occupational distribution of the sample

In this line of investigation, the highest percentage of staff participation, the proportion reached 67.2%. It can be seen working family now growing demand for notebooks strong, mainly because laptops can be easily carried, can work anytime, anywhere; notebook computers than desktop computers more personal, can work, study, loaded into the content of life.

Followed by the staff of state organs and institutions, accounting for 10.7% ratio. Student user accounts for the proportion of 9.9%. Freelance 7.6% share.

5, income (Map) sample of the monthly income distribution

In this survey, the income element of consumer groups in the 1000-3000 account for the highest proportion of 62.9%. 3001-5000 yuan and 1,000 yuan respectively, the proportion of users was 22% and 10.6%. The higher income consumer groups in the smaller proportion of the overall market. Among them, the revenue per consumer groups in 5001-8000, 2.3%, while the income of 8,000 yuan more than the proportion of consumer groups, the lowest, 2.2%.

by: gaga

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