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Real Estate Agent: Top Seven Questions To Ask Your Prospective Listing Agent

Real Estate Agent: Top Seven Questions to ask your prospective Listing Agent


So you're a home seller who has decided, like about 90% of all home owners, to hire a real estate listing agent to help you sell your house or condo. How do you choose from the thousands of agents in your city? Here are some of the most important questions to ask your prospective Real Estate Listing Agent:

How long have you been in the business?

Reason for asking: With the lure of 'quick and easy money' (believe me, its NOT), every dreamer with some spare change and some extra time has decided to get into real estate. The joke is that in some States, liquor stores will accept, as forms of identification, your drivers license or your real estate license. I sometimes compare Listing Agents to Restaurants: Out of every 10 that start up, only 1 is still around after 2 years. Answer to look for: Minimum of 4 years experience.


Is this your full-time profession?

Reason for asking: In many areas, it is NOT a requirement that a REALTOR practice his profession on a full-time basis. While some places, such as my native Winnipeg, DO require that real estate be our ONLY profession, there are many cities where your Real Estate Listing Agent could work on your case during the day, and then serve your meals at the local restaurant at night. Answer to look for: YES! Don't list with a REALTOR who might have to choose between showing your home and picking up an extra shift at the local Piggly-Wiggly for some fast cash.

Where do you advertise my home?

Reason for asking: Nearly every Real Estate Listing Agent uses the MLS. Its an efective way of getting your house noticed by buyers and other agents. But its not the ONLY way. Recent studies show that around 87% of home buyers start their search on the internet. So the answer you should be looking for includes not only the MLS, but extensive internet presence.

Do you have a website?

Reason for asking: This goes hand-in-hand with the prior point. With such a high percentage of people looking on the web, your Real Estate Listing Agent should have an effective website. I'm always amazed at how many REALTORS don't even have a rudimentary site, let along a professionally managed, search engine optimized site. Answer to look for here is an absolute YES, with some explanation of how effective the site is, Google ranking, Alexa ranking etc

If something happens, who will I be dealing with?


Reason for asking: Many a Real Estate Listing Agent runs a 'team', and the only time you'll actually be dealing with him is during your initial presentation. And trust me...something WILL go wrong. Perhaps as little as spelling mistakes or poor picture quality in your listing, or it could be more significant such as the wrong price shown in the listing. Or perhaps you'll just have some questions about feedback from the last showing. Chances are, you will want to talk to someone about your listing, so make sure that you know who you're going to be dealing with. the preferred answer here : "If any issues come up, you call ME directly anytime. You're NOT going to be talking with my secretary, my assistant or my butler.... here is my cell number, it goes directly to ME".

How many homes do you sell in a month?

Reason for asking: goes to experience. Find you how many homes the average agent in your town or city sells and then compare. Answer to look for: Average is alright, but more experience is better. On the opposite end of the scale, if your prospective listing agent usually carries in excess of 15 or 20 listings, how much time will he or she have to work on your file? Look for a nice balance.

by: Bo Kauffmann
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