Real Estate Text Message Marketing

Mobile Real Estate text messaging, the same 160-character dispatches first popularized

by nimble-fingered teenagers, may be the closest thing in the information-overloaded digital marketing world to guaranteed read. The use of text messaging, also called SMS (for short message service), has exploded in this country.Sm 3.5 billion text messages r sent nd received vry dy, according t CTIA, th wireless industry trade group. Tht s mr thn th number f cell phone calls nd threefold jump , wth sm f th biggest increases occurring n people vr th age f 30.

Many real estate agents nd brokers r familiar wth th toll-free listing information hotline services.They've bn fairly effective n providing immediate listing information t th buyer prospect via prerecorded message r fax.Two major drawbacks f th services r th cost per minute nd th fact tht sm wll nt call fr fear f reaching salesperson.

Real estate text messaging provides another listing information tool fr th drive-by prospect.iPropertyInfo offers a low priced option, nd th prospect s mr likely t use t wthut fear f sales contact.

Real estate agents cn sign up fr the mobile text messaging service nd wll n longer hv t worry but printing ut an abundance f fliers describing property thy hv up fr sale.By using text message notification system, real estate agents cn hv potential buyers text specialized SMS keyword t unique shrt code.Fr example, n tp f having phone # t call n th FOR SALE sign n front f th house, thr would ls b th following message: Text 4FLYER-12345 t 41411 fr instant information (Demo ID# 12345). Fr ths tht text th 4FLYER-12345 t th shrt code (41411), they would instantly receive information regarding th property.

Real estate agents also receive the potential buyers phone number via text message and email for a courtesy contact to answer any questions. On tp f tht iPropertyInfo.com snds link n th text message tht sends th home buyer t Branded Mobile Website. Going n step further, th potential home buyers number wll b added t th real estate agents contact list online in irpopertyinf.com account dashboard whch cn be used t offer follow-up call and take notes on the buyers needs.

Ths intimate one-on-one setting mks th homebuyer fl like an important prt f th real estate process.Instead f homes just sitting thr collecting dust, your listing cn g viral nd reach many people thrugh SMS marketing approach.

iPropertyInfo offers a unique addition to their service.Real Estate buyer lead distribution.As new home buyer leads arrive, the account owner can distribute those leads to additional agent.Very similar to a round robin system.This is truly the future in real estate marketing for agents and brokers.

by: Dan Ischo

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