Recent Digital Marketing And Technology News

Google Lets Talk Mo

Google Lets Talk Mo

Google has come up with an initiative to build mobile interface and have named it as the Lets Talk Mo. Lets talk Mo is a part of international initiative Go Mo( short form for Go Mobile) This interface is easy to use and you can simply put your website URL here and let Google develop your mobile friendly site. For this Initiative Google has picked three Indian technology startups as vendors. You can visit www.letstalkmo.com for making your website mobile friendly.

Apples Iphone-5

Overall the smartphone market is heading towards $219.1 billion. IPhone 5 runs on faster wireless networks, has a bigger display. Iphone5 will cost around $199, $299 or $399, based on its memory capacity. It can be ordered from Sept 14 onwards and will be there in stores from Sept. 21 in U.S, U.K, Canada, Australia, France, Germany, Hong Kong, Japan and Singapore. It would be available to other countries after Sept. 28.

Four Inches Wide Aerial Maps by Google and Apple

Google and apple are competing against each other to produce aerial maps which would be showing up objects close to 4 inches. Google and Apple are using different methods to fetch this data. While Google is sending planes over the cities, Apple has acquired a firm which is going to use Spy-in-the Sky technology. Moreover Apples cameras are so strong that they can even see into homes through windows and skylights.

Best practice tips for market research on mobile devices

The proliferation of mobile devices has opened up a number of new opportunities for marketers to communicate with their customers. Around 10% of eDigitalResearchs surveys are currently completed on mobile, a figure that has doubled since July 2011.

Companies like Gaana.com

Digital Marketing has made turned everything into digital. Most of the Digital Marketing company are now finding new ways to promote their own brands online. Gaana.com a music site provides new musicians and independent music brands to showcase their work. They can now connect to audience by streaming their music with these platforms.

Other players in the race are Artists Aloud, My Band and Flyte. This not only helps these sites in gaining popularity but also is a good source of revenue generation. Gaana .com is Indias one of the most popular sites for listening online music. It is estimated that over 3 million unique visitors visit it in a month. They are also going to launch a separate section for the independent artists on Gaana.com Platform.

by: Mahima Virmani

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