Reduce Bounce Rate Of Your Blog

Definition of Bounce Rate :

Definition of Bounce Rate :

Percentage of visitors who visited your page/site yet failing to reach every link of your page/site. A good bounce rate of less than 60% can be considered a site/page being well-loved by the visitors either due to the following mentioned points:

Designing of blog : A good design of your blog is of utmost importance as visitors go by the look and feel of your blog. The more user-friendly your blog is, the more visitors you get. Guess what!!! you reduce your bounce rate as visitors stay on your page more. Also ensure to provide quality content backed by light background and high contrasting content.

Navigation of blog : Breadcrumb navigation is one of the most used navigation in the designing industry of websites. Keep your navigation simple yet in an ordered manner so that your visitors can leap from one liking to another without even having the thought of leaving the page once done with a quick navigation of your site.

"Related Post" widget on blog : Either you use Wordpress or Blogspot, one needs to understand the compactness of his/her blog to the eyes of the user. "Related Post" is one such widget that can give your user the feel of staying long enough on your site. Include the widget to your blog and see your site decreasing on bounce rate.

Interlink posts : Though the technique is being recommended by Google but many a bloggers skip it. In-order to keep your visitor interested, it is always recommended to keep interlinking your posts so that visitors can jump to a reference when-ever having a doubt on his/her mind related to the content. This idea works even for search engine bots as they crawl from one link to another, thereby staying long on the same blog.

Page speed : This is one such factor that many a bloggers tend to ignore. And in the line of making a site loaded with visual stuffs, they sacrifice their viewers. At a given point of time anybody would be attracted to a heavily designed site but then who would like to wait for more than an average time in-order to get a glimpse of your unique content. After-all, time is all that is not within our reach.

Title of blog : Though a bit weird, even I won"t be suggesting it. But again, there are many who go with catchy stuffs. In this case, a catchy title can do the task of bringing down the bounce rank of your blog. I know many won"t believe me. Why don"t you just lay your hands in changing the title of your blog and see what just happens. Please don"t hit me with a sledge-hammer if it fails. Chao..

Equation of Bounce Rate : R suffix b = (T suffix v / T suffix e)

where, R suffix b = bounce rate

T suffix v = Total number of visits viewing one page only

T suffix e = Total entries to page

by: amitava deb

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