Rising From The Fall: Recovering From Bad Web Hosting Reviews
Bad reviews are bad for your business
Bad reviews are bad for your business. But you can't avoid them because they serve as a means for check and balance. People will always look for ways to see to it that they get what they have paid for or, in more fortunate circumstances, get more than what they have paid for-which is the backbone of customer satisfaction.
Bad reviews can especially be a problem for Web hosting providers, which are quite visible to the potential customers, because of their position in the World Wide Web. Added to this is the obvious reason that information definitely spreads faster via the Internet.
However, there are instances when fate has decided to play tricks on you, and you still find yourself in a tight fix despite all your efforts of providing the best possible service that you to offer. Not to worry because there is nothing that cannot be solved with sincerity and the desire to make things right.
Here are some of the steps on how you can recover from a bad Web hosting review:
After reading the bad review, try not to do anything drastic. Nobody acts well when angry. Try to think things rationally and from the perspective of the person making the review. Something must have made him or her very angry for him to make a bad review. Are there lapses in the service that you provided? Did you set expectations which you have failed to meet?
Read the review carefully. Try to understand everything that your customer wants to convey to you. Think also that the customer might have written the review in anger because of frustration. If you get a customer who really knows constructive criticism-that is, getting the message of what the customer wants you to change for you to serve your future customers better-then you are part of the lucky ones. If not, try to read between the lines.
Analyze the review. What is the main reason why your customer got upset? Is it the lack of customer support from your end? Is it your inability to provide the service that the customer has signed up for such as the uptime percentage? There is always a reason for everything, and this is what you need to find out.
Think on ways of how to avoid future bad reviews. How do you solve the problem of your customer-troubleshoot. If there is a way to contact your customer and make amends such as offering to make things right, of course, without the additional cost, then do it. If your customer has decided to withdraw his or her subscription, focus on future actions instead. How can the problem be avoided in the future?
Focus on the problem stated by the customer, and put up an advertisement suggesting that you have worked on the making the service better to your customers. Find reviews that will counteract the bad review.
Bear in mind that bad reviews may not be taken back, but they certainly are not irreparable.
by: Cindy Cox22
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