Roller Banners - Know The Difference

There are many different models of roller banner stand available

, but do you know the difference? What are the advantages of choosing one stand over another? Costs can vary immensely when you are shopping for roller banners so you will need to decide which one is best for your requirements. What are the differences that advocate buying one display stand costing 99 while another stand can cost over 300? Here are the fundamentals. Media & Print The media that a banner stand graphic is printed onto is a main issue that dictates the ultimate cost to the purchaser. There are various types of material that can be used, each suitable for a different purpose. Economy banner stands are usually printed either onto thick paper then overlaminated, or onto outdoor banner material using a solvent based printer. A paper print should have a fairly high print resolution with vivid, sharp graphics, but paper printed banners tend to tear very easily, even when overlaminated. These are really only usable for non-permanent use and will not last for more than a handful of uses, if that. PVC outdoor banner graphics are durable yet prone to coming apart at the edges. The print is also usually of a lower grade than a standard wide format professional printer. The ideal media for a banner stand is a dedicated inkjet banner media that is damage resistant and will give a vivid, high contrast image when used. This will then require laminating to give additional protection against damage. Recoil & Casing The banner stand recoil and casing are also major factors in the cost of a stand. There are various companies which are dedicated to manufacturing exhibition stands, many from China, Europe, and also the United Kindom. Stands made in China are mostly mass produced and may be manufactured to a lesser standard than European or UK stands. This will be reflected in the cost that you ultimately pay for the stand. The aluminium that is used may be lighter and the stand less sturdy when it is assembled. These displays rarely last more than a few shows without a technical problem but they are usually the least expensive available. If you need a quality made banner stand then British brands are recommended. These displays stick to tighter standards of manufacture and should come with a warranty on the hardware. A good way to ensure your display is a well made product is to ask your supplier whether it comes with a warranty. The best stands come with a ten year guarantee on hardware. Quality UK manufacturers to look out for include Ultima, Plex and Easystands among others. These companies deal directly with suppliers so you will have to find one that has good customer service and can provide these stands at a price that is affordable. Requirements In the end, the stand you select will be determined by your requirements. For example, if you need a display for only a single exhibition and you simply need a banner to add a some interest to your display at a low price, then an economy banner stand may be your best bet. However, if you need a stand that is sturdy that will wow potential customers and is suitable for repeat use, then a more expensive, better quality display is called for.

Roller Banners - Know The Difference

By: Chris Ball

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