Room 101 Jewelry And The Brand's Famous Founder Matt Booth
Who is Matt Booth, & what is Room 101?
Who is Matt Booth, & what is Room 101?
ROOM 101 is a boutique label luxury brand of motorbiker sterling silver created in 2003 by musician Matt Booth, who was started by his obsession with tailored jewelry to start his own chain. Like almost every other biker silver jewelry creator out there, Matt Booth's history has been special. Matt Booth is a interested jeweler, bass player, tattooist, and to top it all off , Matt Booth is an ex-member of a top US Marines unit.
Matt Booth's Sources of Inspiration
Being a U.S. Marine sent to the Far East, Matt Booth felt the rich culture in Asia and the Middle East especially intriguing. Matt Booth's experience as a marine developed to be a crucial period both in his personal life & his work as a jeweler. He emigrated back to Hollywood in 2000 to play music as a bass player. As he went, Matt Booth stumbled onto jewelry through his participation in the music industry & "immediately became obsessed and began tinkering with the craft." Matt Booth quickly identified a fan base for motorbiker silver jewelry, and began carving brand for himself in the sterling silver biker jewelry scene. Room 101 was created in 2003 and is presently approaching its seventh anniversary. It is this fusion of Asian Exposure coupled with numerous nights of taking in the feelings on the Sunset Strip that granted Room 101 its base in both style and create. As a result of his rock musician experience, Matt Booth's Room 101 designs are relatively edgy, profound & somewhat rebellious in mood and vibe. Due to his Asian experiences, Matt Booth's Room 101 biker sterling silver items successfully create a paganistic, ritualistic look which few jewelers can recreate. Many years later, Matt Booth's Asian exposure became the impetus for his creation of FU, the icon of Matt Booth's Room 101 Collection.
Matt Booth's Room 101 sterling silver motorbiker jewelry is a better than most; the items feel delightfully heavy and well-made. Room 101 jewelry pieces are luxuriously nice to wear, & the attention to detail in each item of biker sterling silver is unprecedented. While Room 101 has also begun moving into diamond, platinum and white gold jewelry to tap into a wider base of fans of silver sterling, Room 101's silver sterling collection remains the embodiment of the Room 101 series, & die-hard bikers continue to form the mass of Matt Booth's clientele. Over the past three years, Room 101 has been featured in famous lifestyle, fashion, & specialty magazines globally, & has made appearances on major network television. Room 101 is slowly but surely gaining momentum, & Room 101's global and domestic markets continuing to increase. Today, Room 101 is sold in many select chains globally.
Why replicas, fakes & Room 101 inspired jewelry is rising in popularity
In recent years, Room 101 jewelry has faced adversity in the form of several offshore competitors possessing the talent, resources and ability to offer equally intricate, stunning & expertly crafted luxury gothic silver jewelry to bikers and other rock-culture lovers at a fraction of Room 101 jewelry prices. Today, fans of gothic sterling silver jewelry are offered an extensive range of alternatives to original Room 101 jewelry. Gothic silver jewelry fans are wising up to the reality of branding, which is truly nothing more than an illusion. Brand is not something which customers can always be expected to bear the cost for. Given the easy affordability of cheaper & equally well-crafted offerings, it is no surprise that designer label jewelry isn't an uncommon sight on the streets despite the luxury brand prices of the original. The new & somewhat wiser sentiment is: why bust the bank on luxury label jewelry when one can get a near identical piece forged from the same top quality 925 sterling silver at a miniscule fraction of the price?
It is critical to understand and confirm the grade of jewelry you are paying for. Room 101 Jewelry competitors range from best quality alternatives and close replicas by real jewelers to mass-producing manufacturers mass produced cheap bootlegs made from low-grade metals such as steel and copper.
If you wish to find out more about selecting best grade replicas made from real sterling silver jewelry, visit
Skull pendantby: Hank Thomas.
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