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Route 22 Nissan Competition Angered by Dealership's Year-End Sales Event

Route 22 Nissan Competition Angered by Dealership's Year-End Sales Event


WEST HILLSIDE, N.J. Route 22 Nissan is not ending the year quietlyas some competitors would hope the dealership would dobut instead is pulling out all the stops for its Year-End Sales Event.

For those competing dealerships that have not had a banner year in sales, the details of the Route 22 Nissan event will not bring them much hope for making up the difference in these final months of the year.

Route 22 Nissan is offering customers the chance to walk in and drive out without putting any money down on their vehicles. That means no down payment, no taxes, no fees and no hidden costs. Plus, the dealership is offering free maintenance with every vehicle purchase.


"In addition to all of the sales we have going on, we're offering our customers a chance to write your own deal," said Joe Gorr, Route 22 Nissan General Manager. "The write your own deal' means if our customers feel like we're still not the lowest price around, they are welcome to write in their own offer on any of our vehicles. If their offer is reasonable, we'll accept it."

For those Route 22 Nissan customers who feel they can make a better offer than what's available at the dealership, all they need to do is write in a lease payment amount or monthly payment amount. Route 22 Nissan is so flexible in the pricing and payments of vehicles because they are the first choice among many Nissan buyers.

"We always work for the customer first and will never raise our prices in an attempt to make more of a profit," Mr. Gorr added. "There's never any need to raise prices when you have a well-earned reputation for having the lowest prices and best service in the area."

Since Route 22 Nissan operates this way, profit follows naturally and often flows in from customers that choose Route 22 Nissan over other dealerships in the area. Route 22 Nissan has been asked on numerous occasions to change its low pricing by even the factory because other dealerships are unable to offer their vehicles for such low payments. Other local dealerships have also made it clear to Route 22 Nissan they are not happy with the dealership; however, Route 22 Nissan will never cave to pressure or animosity and will continue to be the lowest price in the area.

Route 22 Nissan sells a lot for a little, not a little for a lot. Customers have many choices at Route 22 Nissan, which proudly serves NJ Nissan drivers with exemplary customer service and delivers all the latest Nissan models in addition to unsurpassed pre-owned vehicles to buyers in New Jersey. New York, Pennsylvania and Delaware neighbors routinely make the trip to Route 22 Nissan for big savings. No reasonable offer will be refused on any new model, certified pre-owned and other used cars available at great quantities.
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