Everyday millions of people use the internet to find products or services. 90% of these people click on links available on the very first page and don't even bother to look further thus making businesses put their sites on the first page to get more traffic. Search engine optimization helps in increasing the number on visitors on a particular website by getting the site to be shown up on search results first page. It makes a website easily found on search engines like Google and Yahoo. So when someone types in certain keywords associated with a company's website, SEO makes sure that the company's website will come up on the first page of the search result or may be even on the top 10. SEO services like keyword search, content writing, website maintenance and updating, and many more services are required to ensure that a business website is getting as much traffic as possible. The more traffic on a website; more are the chances of business opportunities. It is not possible to dedicate an entire team of people in a company only to handle SEO tasks as these employees can be used for other time consuming jobs. In cases like these the best option is to outsource the SEO service to a third party company that specializes in it. SEO outsourcing companies are well equipped to handle your SEO services as they only specialize in this particular field. These companies can detect the problem areas and take corrective measures to ensure that your website is search engine user friendly. Outsourcing SEO is cost effective and a business will get the best advice and the most aggressive SEO plan for their website. SEO article writing is a crucial part of online advertising. SEO outsourcing is today the ultra modern and more cost effective strategy for making a website along with its products known. By making use of this highly successful wen marketing idea, a business is able to divert a lot of traffic onto its website in a very short period of time. Today there are many IT companies that even offer SEO outsourcing services as it is a growing industry. Most businesses have realized the importance of search engine optimization as one of the most effective ways to internet marketing and improving their website ranking on the internet. SEO services can turn out to be expensive for some companies and hence these services should only be used if the company thinks that it is going to benefit from using such marketing tools.