SEO Training Series 1 of 7: How to Effectively Promote Your Content to the Far Reaches of the Globe
SEO Training Series 1 of 7: How to Effectively Promote Your Content to the Far Reaches of the Globe
Yes, it's true.... before your website can rank, before any amount of SEO training will work for you at all, you have to already have a page that can rank in the first place. There are a few distinct types of pages; this can be a YouTube video, a Facebook fan page, a Squidoo page, or a WordPress site. This tutorial will presume you are wanting to make a WordPress blog, because so far this is maybe the only option I talked about in the previous list that you will be able to completely make your own.
Before we start, I HIGHLY urge doing keyword research prior to starting up your own page. Forget what Google might say to you; if your domain name matches the specific keywords & keyword phrases people are searching for, that's gonna serve you greatly in getting your site to the top listing of Google's search rankings.
(This is a helpful method to sift through Google's double speak: if they say to do it, do it, if they say specifically not to do something, follow what they say to not piss them off. If, however, they take the time to mention that something is not essential, chances are that's what you might need to seriously focus in on. Domain names matching keywords to rank are great examples of this.)
Plus, having all of the needed resources to blast out to the online world news of your new, fresh content is extremely vital. The phrase "build it and they will come" will only be true as soon as you use a real means of syndicating what you shot with your target audience. This is far from an exhaustive list, as each person working on the internet has their specific tactics, both for on- and off-page search engine optimization. What I can show you are the methods I discovered to simply and quickly help take your site's business to the next level & how they will help you do what you need to accomplish.
Here are some of the tools you will need to get started:
1. A hosting service - This usually runs about $10 a month
2. WordPress - Google tends to rank WordPress blogs higher than most other sites. Highly recommended.
3. SEO plugins for your site - These help you rank on Google easier by optimizing both your page and each individual post.
4. HTML & XML Sitemaps - There are numerous types of sitemaps that tell Google fresh content has been posted to your page. It also helps Google's spiders sift & sort through your blog a lot easier. Whatever you can do to help Google help you is always a necessity to your blog.
5. Social media widgets - These connect your blog with your social media accounts, whether it be a personal profile or a fan page, that you prefer to link with. It makes subscribing to, and promoting, your material easier for your target audience, therefore helping put your work in front of people's eyes far easier, since now people have multiple methods to subscribe to your material.
In the next video I will guide you to specifically where you can host your new page, how to set up your new WordPress site to get it going right away, which plugins I found to be the most effective for what you need, and lastly how to configure them to turn your new site into an SEO powerhouse, magnetically attracting incredible amounts of prospective clients in a very short period of time.
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SEO Training Series 1 of 7: How to Effectively Promote Your Content to the Far Reaches of the Globe Anaheim