Research indicates that unless you have a good laugh at least 5 times a day then it is easy to start to feel a bit down and out with yourself
. They say that laughter is the best medicine and in any sales job, it is fair to say that without a sense of humour you simply will not survive. Everyone enjoys good sales jokes and if they could hear one at least once each day they would be much happier and statistics show, much more productive.
Why do we sit glued to our computer or phone or laptop without some humorous respite on a regular basis? Everyone in a sales team will know a few good sales jokes and it is important when an opportunity arises you take it and tell the one you heard last night at the bar.
Sharing good sales jokes with your team reduces the tension that often occurs when people are competing against one another and there is pressure to reach or exceed targets. Research has been conducted in many countries around the benefits of laughter and how important it is to laugh as much as possible. There have even been laughing classes started where the whole objective of the hour long session is to really laugh. The positive physical effects of a good laugh - be it at sales jokes, other funny one-liners or harmless gaffs that others may have inadvertently made at work - are well proven.
Increased humour in the workplace makes for a much more positive approach to work. There is also less time wasted because the happier people are the more the motivated they are and this in turn improves productivity. Companies that encourage a sense of humour show higher profit results than those where humour is not tolerated and people generally are unhappy and unmotivated in their roles.
A research company recently implemented a study whereby they measured the sales results to the number of sales jokes told during a week. The sales team had not been achieving their targets and management felt that the general vibe in the office was negative. The research company provided each member of the sales team with 5 good sales jokes and encouraged them to tell at least one joke during each day. The results were quite extraordinary.
The sales team became more positive, more motivated and their sales figures during the week increased by 50%. This in turn had a very positive effect on team morale and everyone felt they had been part of a terrific sales drive to on behalf of the company. If you are in sales then think about the benefits of telling a few sales jokes through the course of your week - a happy person will more likely reach their sales targets.