San Diego Company Unveils Breakthrough Online Resource For Cross Border Drivers

San Diego, CA -- Mexico Insurance Services, a leading Internet insurance provider

of tourist and commuter auto insurance for Mexico, recently launched a website redesign for their main Internet property, http://www.mexinsurance.com. The first resource of its kind, this new website allows users to purchase insurance online when planning to drive into Mexico.

"We pride ourselves on making the easiest, least time consuming user experience; so showing off our services is a priority," said Chuck Lundy, CEO at Mexico Insurance Services. "The driver resources we now provide are equally important. Through video, a visually appealing display of our services, and an improved layout for our textual pages, our website redesign allows visitors to choose how they receive information."

Mexinsurance.com users will immediately find what they are looking for, since navigation is a breeze,"stated Tayde Aburto, President of the Hispanic Chamber of E-Commerce. "Chuck's new system provides a clear visual hierarchy on each page and provides a very secure way to purchase insurance without stopping off at the border."

The redesigned website features a segmented "one-two-three" graphical element on the homepage that allows visitors to choose whether they want to manage their account, receive an online quote, or purchase coverage. Online videos accompany each of these pages, and an overview video occupies the upper-left corner of the homepage. In additional to new textual layouts for internal pages, the website tool bar now provides in-depth looks at Tourist Information and Claims, in addition to company information.

The San Diego insurance master general agent is enjoying success in its sixth year as a valuable resource for cross border drivers and is licensed in California, Nevada and Arizona.

by: RM

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