Sarft Ok "the Main Points Of Radio And Television In 2006"
SARFT issued on "elements of Radio 2006," the notice
2005 1 25, the State Administration of Radio to the provinces, autonomous regions, municipalities, separately listed cities radio and television bureau of Xinjiang Production and Construction Corps Broadcasting and Television Bureau, General Administration of various departments of authority, the issuance of units directly under the "2006 Points of Radio ", please and all units have seriously implemented.
2006 main points of the Broadcasting Television
2006 Broadcasting Television The general requirements are: take Deng Xiaoping Theory and "Three Represents" as guidance, thoroughly implement the party's National Congress and the Plenum, the Central Committee led the commemoration of the 100th Chinese film Annual General Meeting of the important speech and the Central Economic Work Conference, the National Publicity Council of Ministers and adhere to the scientific development concept, seeking truth from facts, advance with the times, adhere closely to reality, life, and the masses, to promote the center to innovation and technological progress as the driving force of the working radio and television do a solid job, and strive to create a new situation in radio and television development, and better overall service for the whole party's work.
One, firmly grasp the correct guidance of public opinion?
In-depth publicity Deng Xiaoping Theory and "Three Represents", thoroughly maintain the advanced nature of propaganda and education, introduced a group of "three represents" important thinking of the advanced models. Comprehensive, accurate and in-depth information of scientific development, introduction of a number of unique columns, and programs, produced a number of television broadcast feature films to promote the significance of the scientific development concept, theoretical content, essence and practice requirements. At the same time, fully reflect the various localities and departments to implement the scientific concept of development of a lively practice and advanced models.
Focus on economic construction, strengthening and implementing the Plenum and the Central Economic Work Conference of the publicity, a comprehensive report on the "15" period of great achievements and success, a comprehensive publicity "Eleventh Five-Year Plan" of the strategic objectives and main tasks. Vigorously and implementation of stable macroeconomic policies, maintain steady and rapid growth momentum, push forward construction of socialist new countryside and further improve "three rural" new initiatives, accelerate the construction of the full coverage of resources saving and environment-friendly society , the coordinated development of urban and rural areas, comprehensive ability of independent innovation of new exploration, promoting the system to fully reflect the implementation of mutually beneficial and win-win strategy of opening up and promote new progress in building a harmonious society.
Around the building a socialist harmonious society, correctly guide public opinion. Persist for stability, persist in positive publicity of building a socialist harmonious society, strategic thinking and mission requirements, and actively report harmonious cities, a harmonious community, achievements in building a harmonious unit. Further improve the major events and typical publicity, hot lead, emergency coverage, public opinion, and strive to promote major events and the typical emotions closer to the people; hot lead to the full grasp of public opinion trends and policies on the basis of guidance to the public mood positive, healthy, rational orbit; unexpected incidents reported to unimpeded access to information, timely and authoritative information published initiative, seize opportunities, and gain the initiative; public opinion to serve the overall situation, improve our work, to solve the problem.
In accordance with the requirements of the central, carefully organize the "two sessions" to commemorate the 85th founding anniversary of the victory march commemorating the 70th anniversary of major campaigns and other reports.
Second, innovative promotional content, form and means
In accordance with the "three close" principle, innovative advertisements, publicity, promotion and publicity means form. Frequency channels and programs continue to promote the professional part, brand, build brand deeply loved the people the frequency channel and program sections. Central People's Radio will continue to deepen reform of the various sets of specialized programs to further improve the mechanisms and processes, strengthening the autonomy plan and brand promotion, the promotion of growth in overall efficiency. CCTV Channel brand development to further improve the pattern and structure, consolidate and develop the brand program strengths, highlight Channel location and characteristics, and strengthen the overall channel operations, to enhance the influence of channel brands.
Further improve radio and television arts, entertainment, emotional type of program, strive to improve the quality, taste and style, and resist vulgar style, clean screen audio. Administration of the first half of organizations conducting campaigns against indecency over the work of the wind inspection. Conscientiously implement the China Radio and TV announcer host code of ethics and self-discipline convention to promote the introduction of TV in a minor staff, television producers, radio and television advertising and other self-employed Convention, of establishing a long-term resistance Vulgarity mechanism. Take measures to address the main channel, the main frequency programming weakening news, trends and TV entertainment in playing too much of the problem.
Development promote the new channels and new positions, to develop network radio, network TV, mobile TV, steady development of IP TV. Central three network broadcast network television to rely on their own advantages, strengthen programs and brand building, and enhance the attractiveness programs, training and development of the network audience. Provinces (regions, cities), city (prefecture) radio and TV stations to take the initiative to occupy the position in accordance with, and actively expand their business requirements to accelerate the development of network radio, network television. To give full play to radio, television and Internet advertising advantages and strengthen interaction and cooperation, the formation of advocacy efforts.
Sarft Ok "the Main Points Of Radio And Television In 2006"
By: yaya
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