Screen Printing in the US

Screen Printing in the US

Screen Printing in the US

Also known as serigraphy, screen printing was invented in China nearly two thousand years ago. It did not arrive in the west until the 18th century, and even then it was considered a minor industrial process. Small custom printers used it to create posters, flyers, and garments. It took an artist to introduce Los Angeles screen printing in America.

Andy Warhol attained fame due in part to his screen prints of Marilyn Monroe and the Campbell's soup can. These iconic images inspired an entire generation of artists to experiment with screen printing Los Angeles. As you might imagine, many of these young artists did not strike it rich. But they did learn a profitable trade. Shortly thereafter, custom printers started popping up all over America.

The main drawback of Los Angeles screen printing is that it took much longer to print color copies. Now, that's not a major issue when you are printing works of art. The artist can take his time and see to it that each print turns out right. But when you are printing hundreds of custom t-shirts for a local high school or posters for a prominent politician, time is a factor.

Printing screens have been updated since the 1960s in California and it is now much easier and more convenient to add color. Rotary screen printing machines were developed specifically for multicolor printing. Los Angeles screen printing is still more expensive and time-consuming when the printer uses multiple colors rather than just one.

The growth of screen printing on garments has been nothing short of astonishing. At one time, most screen printing Los Angeles was done on posters and flyers. Today, well over half of all screen printing activity is done on custom garments. Why did the market change?

For one thing, color printing came along. This made it easier for people to produce flyers and even posters in the privacy of their own homes. But what they could not do is print custom t-shirts. That took special equipment, materials, and experience. The internet made the process cheaper and more convenient by offering shipping and bulk order discounts.

Though it is an ancient process, Los Angles screen printing is far from fool proof. Many entrepreneurs enter this revived industry because the startup costs are low and transactions can be completed on the internet. What they find, however, is that the market is incredibly competitive and that skilled custom printers are hard to find.

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