Search Engine Optimization

Starting a business now in days is both easier and harder then it was in the past

. Back before the Internet, there wasnt a website that you could send potential costumers and investors to go see; there werent smartphones that allowed one to organize and take their business anywhere they wanted; and lastly, if you built your company, you built it where you stood, and then expanded it as you got more investors and customers. The biggest difference between starting a business now and in the past is the fact that ones business needs to have an online presence, or else it will most likely not succeed in todays tough business world. If your company is struggling, you should consult a Seattle search engine organization consultant.

I mention the city of Seattle simply because there are many start-up businesses in Seattle that have benefitted from understanding search engine optimization. To use search engine optimization, one must first understand what this process entails and what exactly it will do for you company.

First and foremost, search engine optimization will make your company more visible online. The word visible doesnt quite have the same meaning online then it does in the standard English language. Once you make a website, your website is technically visible online. Lets say for example that you have a company called The Best Donuts. If you have a website, in theory, one should be able to go to Google, Bing, or Ask, type in The Best Donuts, and see your companies website.

Probably one of the first suggestions that this consultant or company will make is to change the name of your business. This name, The Best Donuts is very generic, and many other companies and websites have the words donut and best together already, making your website hard to find in the grand scheme of the Internet.

A great example of this is for example you run a company that sells houses in downtown Seattle (I realize that houses arent common in downtown Seattle, but just follow the example). A key phrase that will probably be searched is houses for sale in Downtown Seattle. However, because other people know that these key phrase is used quite often, they have already littered the website with the phrase houses for sale in Downtown Seattle. What your company can do is find another phrase that still gets the point across, but is less competitively used.

Such a phrase could be Cheap Downtown Seattle Houses or great downtown Seattle house locations. If you find that these key phrases are being used, incorporate these phrases in your website since they will be less competitive then houses for sale in Downtown Seattle. And will get you the clicks you need.

When working with SEO and a business, you must always remember one thing: content is king. If you have good content, search engines will take users to your website.

Seattle search engine optimization is a great way to grow your business.

by: danieljosh

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