Search Engine Optimization

SEO is the abbreviation for search engine optimization or it is also known as search engine optimizer

. SEO process plays a very important and dynamic role for the websites and webpages which is to be displayed. Clear path Technology is an ISO certified company which offers the best kind of Search Engine Optimization.

SEO service providers have studied different approaches and published their opinions in online forums and blogs for Search Engine Optimization. It increases the ratio of visitors and clients who are actively searching for your products and services. It also increases the visibility of the brands of your products and services in different search engines.

SEO provides your website with long term high ranking in the search engines. SEO technology is beneficial in increasing your Online Market Share.

SEO is of two types: 1) On page SEO i.e. online page Search Engine Optimization, and 2) OFF page SEO i.e. Offline page Search Engine Optimization.

There are top 5 search engine directories they are:

1. Google. , 2. Yahoo, 3. MSN, 4. AQL, 5. Overture.

There is a unique process of Seo:- There are different benefits of using SEO such as it helps to develop our own company image, to increase the sales market of the company and to gain main business opportunities. SEO is the fastest online facility for millions of customers to find successfully their demanded products and services. In this fast life, SEO saves our valuable time and money. It provides the facility to advertise the product and services. SEO helps to increase the targeted traffic to your Internet Property which results in more leads and sales. SEO can be useful in generating a proper return on investments.

An Optimum Utilization of Search Engines makes business more profitable and beneficial; it gives good growth and success to business. Search engine optimization gives the highest conversion rates, it turns our website visitors into clients.

Things to be avoided in SEO:-

There are few things which should be avoided while submission of Website for search engine.

Dead links - Check dead links before submission as search engine index your entire site by crawling through links provided by you.

Graphics and Image Maps - As search engine cannot rectify graphics and image it is essential to use text content which is easily read by search engine.

Frames - Many search engines cannot read framesets.

Password Protection - Most of the search engines cannot read the content or pages behind the password protected pages.

Spamming - If the search engine does not accepts your website in first few week then you should not submit it again and again it can penalise you. The process of submission should have the gap of 6 weeks before the first attempt. One should not use the keyword Meta repeatedly more than 5 times.

In order to promote your website you should not use any illegal techniques, search engine can ban your website.

To avoid low ranking by the search engine the contents should not be same or copied by the other website.

by: Tasnim2677 Shaikh

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