Search Engines And Social Bookmarking Make Them Work Together For You

Youve probably heard all about social bookmarking sites

, and how they can help boost your online business. But, do these sites really help, or is all the talk just fluff coming out of the mouths of people who think theyre SEO experts?

Believe the hype. Social bookmarking can absolutely help boost your search engine ranking!

Social bookmarking sites, like Digg, Reddit, Stumble Upon, and Delicious, are rated very highly by the search engines. So, if your SEO content gets popular on one of those sites, youre going to get a very high quality backlink.

But theres a lot more to this relationship that just backlinks. Here are some other ways that social bookmarking sites are working with search engine spiders:

1. Social bookmarking sites can make you look like an authority.

The more people that bookmark something of yours, the better. Plus, if you have plenty of links on the social bookmarking sites, it tells the search engine spiders that you are an authority in your niche. In fact, votes on a social bookmarking site can be more credible to the search engines than your backlinks.

2. Social bookmarking sites can make you look relevant.

Popular links on social bookmarking sites tend to have more comments. The more comments you have, the more relevant your link looks to the search engine spiders. The more popular your link looks on the social bookmarking sites, the higher it will rank with the search engines.

3. Social bookmarking sites can get your website indexed faster.

If your SEO content becomes popular on a social bookmarking site, it can be popular before the spiders even get to it. Interestingly, popular sites get indexed faster. The more popular your site is, the sooner the search engine spiders will get to it.

4. Social bookmarking sites a great for deep indexing.

Most of the time, your link on a social bookmarking site will not be to your home page. Instead, it will link to a page that is deeper in your site. Search engine spiders love deep links because, to them, its proof that your site has substance throughout, rather than just on the homepage.

Remember, every page on your site should be targeting different keywords. That means that each page is capable of ranking with the search engines. The more pages you can rank, the more visibility you will have meaning youll get more traffic, and (hopefully!) more profits!

by: Nicole Beckett

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