Searching For Targeted Traffic

Everyone who has a website knows that to have sales you must have traffic

, but not just any traffic it has to be targeted traffic.

What is Targeted traffic? It is simply visitors to your website that are interested in what your website is about. For example, people interested in buying jewelery will find jewelery websites interesting.

So you know that targeted traffic is the most important traffic, but how do you start getting your share of the traffic?

Forums: Subscribe to forums that discuss your topic. Answer questions and join in the debates there. Become an expert in the field. Then with each article reply you write have a discreet link to your website in the signature file. What can be placed in your signature is often determined by the forum moderators. Do not Spam the forum or you will be stopped from posting. This is one of the most productive ways of getting free traffic as those who click your link have already read and liked your style.

Linking from/to other websites: Contact website owners that have similar but not competitive websites to yours, ask them for a reciprocal link from their website to yours. Be sure to select your link partner to match closely your customer profile. Software programs such as Arelis are very helpful in this process.

E-Zine Marketing: You may also get in touch with e-zine owners which distribute an e-zine that includes the subject of your respective market. Before you lock yourself in to a long term marketing campaign, you should definitely test their email list first to make certain it's well worth it. Although some e-zines might not provide you with much of a return, some others will provide you with incredible results. Additionally make sure you haggle over the price with the e-zine owner, if you are planning on running lengthy campaigns you could potentially wind up saving a substantial amount of cash.

Publish Your Own Newsletter: Any time people come to your site, give them the option to sign up to your newsletter. Also offer them something for free if they sign up, like a software program or an ebook. Then be sure to send out your newsletter once a week and include a small ad of your own bringing people back to your site.

E-Books: Often used, these are usually free informational books for your clients and for others to give away free if they leave your links in the book itself. You can place links back to your website in the books you sell or give to your clients.

Using Joint Ventures: A joint venture is whenever you partner with others, and you pay them a percentage on any product sales which they produce for you. You merely get in touch with Internet marketers and present them with the joint venture. By utilizing Internet marketers it will be possible to improve targeted traffic as well as product sales really fast, primarily because of the fact that many Internet marketers possess large lists which they could email your offer to.

Buying Traffic: This is obviously the most expensive way to get traffic, and requires no work from you. There are two main ways to buy traffic. The first is Google Adwords, which can get you the best targeted traffic that is available, right from Google search results. The second type of traffic that you can buy is traffic that comes from expired domains. These are domain names that have expired but still get traffic to them. Companies will buy these domains and redirect the traffic from the expired domain to your website. While many people have found success using this type of traffic, I personally never had any luck purchasing this traffic. So be careful where you buy this type of traffic, and run a test run before you invest too much money.

If you use all the techniques above on a steady basis, in time you are going to find that your targeted traffic to your site is steadily increasing. And if you are selling or promoting quality items, you should also begin to see a huge rise in your sales, which in turn will lead you to long term success.

by: Mark J Ryan

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