Secrets To Making Your Booklet Printing More Affordable

If you are considering commissioning booklet printing for your business

, then you will have a lot of decisions to make. Everyone wants a booklet that is well-designed and appealing to view, but many times, the improved product also has a higher price tag.

If you are looking to do booklet printing on a budget, then there are some factors that you will want to consider when you do your booklet design. Here are a few to get you started saving money.

Use different paper stocks

While you do not want to do the entire booklet printing on cheap stock, you can save costs by having the interior pages of your book being a lesser quality paper than the cover pages. The thick, glossy paper generally used can be quite expensive. Thus, if you reserve this paper for use only on the cover, and opt for standard paper for the body, you can save as much as 30% off the final cost of your booklet printing.

Pick a different size

A custom sized booklet will often be more expensive than a standard sized one. On top of this, in many cases, a bigger booklet also equals a bigger price tag. Subsequently, if you are able to shrink your booklet down to the next size offered, you could end up shrinking the costs of your booklet printing as well. Just be sure that you adjust all of the fonts and images correctly. After all, you do not want the body of the booklet to be so tiny that your readers have to pull out a magnifying glass to see what it says.

Change your binding

If you want a booklet to last forever, then you will likely be recommended the perfect binding style. While this is the best way to bind a booklet, it is also the most expensive.

If your booklets do not need to last forever, you may be able to go with a different binding process that will help you to save money. Staple binding is one of the cheaper binding methods used in booklet printing. Other less costly alternatives include ring or stitch binding. Talk to your printer about what methods will work with your personal booklet design.

Shop for a printer

Even if you have been with the same printer forever, it is still worth it to shop around and see if you could be getting a better deal elsewhere. Just because your printer has printed business cards and sales sheets for you in the past does not mean that they are an expert in booklet printing. Take time to do some research on different printers.

Do not count out online printers either! If you can, get printing quotes from several different printers, and then sit down and compare the results side by side. With online printers, you may also enjoy sales and other discounts. If you are flexible with the timing of your booklet printing, then you can often save money by taking advantage of great printing deals online.

With a few smarts, you can make sure that your booklet printing project looks great without breaking the bank.

by: Frank Salsa

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