See Your Site Through Goggles Eyes

Search engines weigh the websites through other criteria than human eyes do

. The flashy WebPages and designer stuff which might look attracting and rewarding to human eyes but will be worthless when seen from goggles prospective for digital marketing. As the technology is advancing with the passage of time still computer and Internet cannot differentiate between a cool design and a rough one. They dont give it any importance. Dynamic videos and sounds can hold lot of key importance for us but not for the Internet world and digital marketing.

Search engines use spiders to look for keywords and good content to rank the website to the top engine search. Hence for digital marketing, instead of just increasing the beauty of the website, try to add content which is reliable as well as related to searches. Add keywords here and there so that will also help to concise the web search. Go for consultancy and consult a seo company, as they are expert in search engine optimization techniques. However if you want to know how your website looks according to google or other search engines, you can have webfoots spider view. This tool helps to point out all the minor details, which are important from goggles prospective.

Things, those are not important for a search engine:

Search engines always ignore images. If the relevant keywords were mentioned in the images, they would be ignored too. Hence use alt tags here and there. Through them, digital marketing can be much easier as they can help the search engines to search for the right kind of text instead of ignoring them. Flash movies are also ignored by search engines hence avoid overcrowding the website with them. Instead of that use content that will be more appreciated by the visitors and also improves the websites digital marketing. A seo agency will advice the website owner to avoid using java scripts as that again hinder the success for the website. Hence always ask for consultancy before building any website. Frames are also ignored while search is being conducted by the google search engine or msn search engine. A web development company will advice their clients to delete pages which are password protected since the spiders cannot go across them and hence including these pages in the website will not help in digital marketing of the site. At the same time directories are also not important for a search engine. Last but not the least is the audio/video files that are the last thing to be considered by a search engine since they are not intelligent enough to understand or interpret them. Hence adding flashy videos will just occupy more space on the website. Delete them right away, as they are not an effective tool for digital marketing.

Qudos Digital is a leading Digital Marketing Company and can be contacted on 0845 388 5583 or info@qudosdigital.co.uk

by: Qudos Digital

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