The term SEO which means search engine optimization the search engine which can be Google
, yahoo, Bing. Everyone wants his/her site to the top and every user visits on their sites .for this reason SEO Services play an important role in the world of internet. Every search engine has their own algorithms, on the basis of these algorithm search engine optimize the web pages there are so many companies that provides SEO Services across the world.
In seo basically we improves the page rank .Many factors that play an important role in the page ranking the first is how many times the user visits on the websites when the user visits on the site then the page rank is increase and the page comes on the top in the search page results but if the user visits with the same zone then it affects the page rank.
If the user visits from the different zone then the traffic on the website increase and the page ranking is Increase for example if the site is hosted in India and the user visits from any state from India then the page rank is increased but the another site that is also hosted in India and the user which visits on the websites that belong to the different zone then the second site rank is higher with comparison to the first site because the user who visits on the first side that belong to the same reason but the second websites the user that visits on the site that belongs to the different zone so page ranking is increased .
The second factor that also play an important role in SEO is linking the web pages which contain many types of link .links can be different type the first one is inbound link which means if two websites that is A and B if the website A gives a link to websites B then the PR is passing from the site A to site B it decrease the page ranking of the site A .But increase the ranking of the site B because the site B contain the inbound link. In the case of outbound link the site A has a out bound link to site B its just reverse of the inbound link.
The third factor that is meta tag Every page that is rendered in the browser if we see the source of that page then it is just like a html page it also contain the meta tag it support many attribute that the search engine uses to find the web page.