Service Apartments In Bangalore - Who Prefer To Stay And Why ?
Who are the Prospective Customers of Service Apartments Bangalore
?
As there is some uncertainty in the market about the short term prospects of getting large Project orders from USA and other markets, many IT companies have decided not to do large scale recruitment in the year 2012. If IT companies and other MNCs cut down corporate spending, it would have a direct impact on Hospitality market in Bangalore. It is important, in this context to rightly understand which are the segments which form the customer base of Bangalore Hospitality Business. Also, who are those segment who prefer to stay in Service Apartments Bangalore.
Please read a complete write up on this subject at
Service Apartments Bangalore Guests Base.
Bangalore's Hospitality segment is largely dependent on foreign business - clients from MNCs, IT/ITES, Corporate Guests and Other foreign tourists. Corporate Guests - As of today more than 75% of Serviced Apartments Rooms in Bangalore are occupied by Corporate Guests.
Medical Tourists (Also called Health Tourists) from the US, Europe, the Middle East (Gulf Countries), Africa or even from neighbouring countries like Pakistan and Srilanka who come for Hospital treatment lasting a month or two prefer to stay in Serviced Apartments Bangalore.
Many of the Domestic Travelers to Bangalore opt for relatively cheaper /budget hotel Accommodations. Foreign Visitors visiting Bangalore - Bangalore is one of the most important International Gateway to India.3,70,000 Foreign Tourists are coming by Bangalore Airport. In fact 3,82,000 Foreign visitors arrived in Karnataka in the year of 2010. Though some of these Foreign visitors prefer to stay in Star Hotels, a large number of them would be open minded to stay in Service Apartments.
Leisure Travelers prefer to stay in Service Apartments because, in cities like Bangalore, Serviced Apartments are only affordable short Term Accommodation for Travelers. Relocating Guests from Other cities, prefer to stay in Bangalore Serviced Apartments because they are fully furnished, Serviced Apartments come with fully equipped kitchen, LPG etc.
Independent Business Persons, Relatives of working professionals in Bangalore, Company Executives, Entrepreneurs, visitors to Trade Shows and events like Air Show, Researchers, Scholars and Scientists visiting Bangalore based Institutions, NGOs, Social Workers, Airline Cabin Crew, executives and Technitians Helicopter maintenance/ Training executives, TV Serial and Movie Crew and Artists, Students, Professionals Attending Interviews, Tests, Cricket Fans and those who arrive for Music Concerts, all consider Service Apartments are blessing. Service Apartments in Bangalore are also convenient for families arriving Bangalore for Wedding and Get together.
What you have read above is only a summary. You can read a detailed analysis here -
Service Apartments Bangalore Guests Base. Also please read how to target this customer base more effectively.
You can find direct listings of Service Apartments Bangalore at this website -
Service Apartments Bangalore Contact Details.
If you understand the Hospitality market correctly it is relatively easier to find some customer without spending huge amount for expensive advertisement campaigns. Remember what really matters is not how much you spend and how hard you try, but how smartly you try to win the customers.
by: Sumitras
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