Shen Zhong Hong: The Development Of The Printing Industry In 2009 Was Nine Kinds Of Situation

Shen Zhong Hong: The Development Of The Printing Industry In 2009 Was Nine Kinds Of Situation

From the second half of 2008, the International

Financial Crisis has passed more than a year now, and in the era of increasingly globalized world economy, in the face Bainianweiyu economic recession, the world of any country, any industries not sit idly by, my

Print Industry has suffered since the reform and opening up the most serious impact. The performance characteristics: First printing of export orders have fallen sharply, especially in the Guangdong print export orders decreased by 20% to 30%. Second, the economic efficiency of enterprises declined substantially, corporate profits in general than

Sell Decline in the major. Third,

Packaging Printing With the decline in exports declined more than publishing and printing; in the publication printing, newspaper printing emerged since the reform and opening up, the first decline since. Fourth, SMEs are affected more than large-scale backbone enterprises in the eastern region of the affected enterprises greater than the Midwest. Fifth,

Printing Equipment , Equipment sales larger than the decrease in the printing industry, which decreases larger printer.

The face of international financial crisis, China adopted a package of policies and measures to effectively mitigate the impact of the crisis on China's economy, the overall economic situation to a good recovery. As an important cultural industry sector, the printing industry in 2009 was generally upward trend contrarian, and its development trend and the industrial output (GDP) of basic synchronization, but the unbalanced development, infrastructure is not solid, stable.

Newspaper printed volume of the international financial crisis and the impact of the double impact of new media, fell 2.4% in 2008 after the first three quarters of 2009, major newspapers in India continued to drop volume, and some decline was also significant.

Printing equipment (including photocopying machine) the cumulative output decline in the first quarter, 45.8%, 27.1% cumulative decline in the second quarter, third quarter, down 51.7% total.

According to the China Printing Equipment Industries Association reports first half of 2009, compared with 30% of the economic efficiency of enterprises grew 10%, 70% of the economic efficiency of enterprises decreased by about 20% year on year. Exports are larger effects.

The basis of these data, we can see the development of the printing industry in 2009 following situation.

Situation a Government preferential policies to help companies tide over the crisis

Response to the international financial crisis, the state issued a series of support policies and measures, especially in culture and adopted many preferential policies for enterprises. Such as increasing the ratio of export tax rebate printed, adjust the tariffs on imported equipment, VAT reform, publishing and printing enterprises enjoy preferential policies for cultural enterprises to reduce investment barriers Hong Kong and Macao, on preferential policies for enterprises to invest in printing and export credit support for SMEs, these policies help to print enterprises through the crisis played an important supporting role.

Situation 2 Ensure economic growth and promote employment as the main tone of the year

Localities have adopted measures to minimize the dismissal of workers to social pressure, many out of business, less response to the closure of the printing industry, a feature of the international financial crisis. According to annual statistics, printing only a decrease of 186 enterprises.

Wenzhou printing industry is most concentrated areas of private small businesses, face the international financial crisis, went out of business before they take hold of workers, find opportunities to carry out a variety of management, market development strategy to tide over the crisis. January 2009 ~ September the economy began to recover, and is expected to be maintained in 2009 its output level of 19 billion yuan in 2008.

Situation 3 Printing industry began to rebound from the third quarter

In the country to take a strong and expanding domestic demand driven by a number of policies and measures, the printing industry in general with the national trend showed a recovery trend. Rebound from the third quarter, and gradually picked up the trend of basic and industrial GDP synchronization. From now, the printing industry is unlikely as it has done significantly more than industrial GDP growth (two-digit) and high-speed growth.

Situation 4 Uneven development within the printing industry

Publishing and printing characteristics of a more cultural industries, in the context of the international financial crisis, "culture has a negative regulatory function, in the face of economic decline, cultural industries and the characteristics of a contrarian." This with regularity. At the Frankfurt International Book Fair in 2009, copyright trade growth of 11%, Germany 4% decline in GDP in 2009, but the book sales grew 2.8%; in early 2009, the amount of our order book grew by 18% or more.

Our implementation of the Rural Library Project, requested the establishment of 200 000 2010 Farm House, 2015 administrative villages across the country. Book Store 1000 books per request, 2009, 2010, two years at least 200 million books. So overall, the growth of publishing and printing will be higher than other printing.

Situation 5 Printing machine pick up lagging

Relative to the printing industry, printing machinery is still low ebbs, the fundamental reason is that product development can not keep up the printing industry restructuring requirements.

But uneven development of the internal structure of printer, small quarto, 2009

Offset Thriving, substantial growth, Han Koon Wah, Wah Kwong Seiko, printer Weihai, Weifang China Eastern Airlines double-digit sales growth in more than deserves our attention and study.

Situation 6 Printing equipment self-sufficiency has improved significantly

Printing equipment sales decline was larger than the printing industry, but in general keeping with the trend of simultaneous development of the printing industry. Printing equipment industry insist on independent development, the product mix has been constantly upgraded, including Lucky the second rubber as Henan, Shanghai Star and other high-end printing equipment companies to develop new products and a number of foreign local production for our printing enterprises with advanced supporting equipment, subsistence improved significantly.

Situation 7 Exports remain depressed According to National Bureau of Statistics, January 2009 ~ September, China's total exports decreased 21.3%, imports fell 20.4%, the industry situation is basically the same. Shanghai first half of the 283 enterprises exports fell 7%, exports fell 16.3% in Cangnan County, Zhejiang, Guangdong, the situation is not yet clear.

From the 2009 Beijing International Printing Technology Exhibition, and subsequently reflected in terms of foreign imports printer market rebound quickly. In the world status of the printing industry remains depressed, the printer vendors eyeing the overseas Chinese pie, competition will be fierce. Printer second half of 2009 imports were estimated to increase.

Posture 8 The slow pace of industrial restructuring

Large enterprises is not strong, small, ill-equipped basic situation has not changed, the overall sales of printing hundred still around 60 billion yuan, compared with large Japanese companies, and Toppan, a sales company (Toppan's sales of about 163 billion). Because the old system on individual hundred reasons not Shen Ping, 2009, the overall flat with last year, profit fell 13.47%. Structural contradictions in the printing industry, the international financial crisis become more prominent

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