Simple Rules To Become An Expert Seller On Ebay

You can become an expert seller on eBay by following some basic business rules that are specific to eBay

. The foremost among them is listing. You have to ensure that your product is listed in the correct category. Make a list of the categories and narrow it down to the sub-category that best describes your product. Always try to get your product listed under categories that are sure to attract heavy traffic (where there are at least 4,000 to 5,000 products). Avoid categories where the there are fewer than 1,000 products on display. You will have a tough time attracting bids on such pages.

Before you list your item, it is important to have a close look at the terms and conditions of the auction. Compare the prices of other similar products and make sure that the prices are kept low at the initial levels. They are sure to attract more bidders. Unless your product is a high-end item like a computer or a television, do not keep any reserve price. This may probably not find favor with bidders.

Timing of your auction is extremely important. The date and time have to be chosen taking into consideration the convenience and availability of bidders. Peak hours of the day are usually a good time to close auctions when people are more willing to spend money, according to analysts.

You have to remember the fact that you are competing with major companies that are flooding the online market with their wide range of products. Individual sellers are at a disadvantage in such situations. Therefore, it is important to find a niche on the eBay site to help you rise above the clutter and grab the attention of bidders.

Being honest and open pays handsomely on eBay. Be very clear and specific about the shipping charges and payment options. Never use shipping charges as an additional source of income. Clearly mention the actual shipping and handling charges, always making it obvious that they are the actual rates.

Offering multiple payment options can attract more bidders for your products on eBay. However, make the terms and conditions of their usage clear at the very onset. For instance, if a bidder is paying by check or money order, make it amply clear that the shipment will be released only after the check is realized. Offer bidders convenient payment options such as PayPal, which is highly recommended for eBay and many other auction sites.

Providing a detailed description of your product is very important. However, the chances of your product being viewed and bid by visitors and buyers increases manifold if you include attractive photographs. Buyers will be more willing to spend their money on products that they are able to see. A good description is important. Along with appropriate photos, it can work wonders for your product.

Additional listing upgrade options are available on many auction sites. You may consider using this option to increase the chances of selling your products faster on eBay. Bolding and highlighting would naturally grab the attention of buyers and help your products rise above the clutter. Using a suitable background is also known to grab the attention of buyers for that extra second. It can make a difference to the sales potential of a product.

When it comes to descriptions and headlines, you must make a conscious effort to choose words that grab the attention of buyers. Use of powerful descriptive words creates a strong impression and also helps in registering a dominant presence on search engines. But, at the same time, never attribute features to your product that it does not have.

Buyers on eBay rely heavily on feedback before spending their money on products. You should participate in a feedback program to help build a credible reputation. Disclose all the information about yourself on relevant pages. Never remain a discreet seller. Be open and honest about yourself to attract more attention. This can do a world of good to the products that you put up on eBay for sale.

by: Jane M Dawson

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