Sixth Chinese surge Acer Jewelry Design Works

Sixth Chinese surge Acer Jewelry Design Works

By the Jewelry Trade Association of China, National Gems & Jewelry Management Center co-sponsored the Sixth China Jewelry Design "Zhao Yi Cup" Grand Prix, came good in the recent newsletter from the influx of six designers Acer works in the tournament were awarded prizes. Among them, the influx of new designers with the Circulating Acer to work "to have friends from afar to 2010" received first prize in casual wear.

Recalling more than ten years ago, the tide take a lead in the Chinese jewelry industry, Acer original design trend, China's first jewelry design (Chao Acer cup) Grand Prix since 1999, since the first success, has become China's jewelry industry and even global in scale and the Chinese the most influential fashion contest. As one of China's jewelry industry representatives Acer jewelry tidal, tidal Acer Grand Prix in promoting the same time, recognize their own way forward, clearly the road, in repeated practice and exploration, the strength has been the accumulation potential of the life experiences, "Chinese jewelry, oriental original" thinking Yuyan proficient.

Chao original piece of jewelry in China Acer reclamation of virgin land, more access to international fashion industry recognition, in 2006 as the "luxury of the industry's Oscars," Jewellery and Watch Fair in Basel, Switzerland, the tide Acer "Purple East to" Original jewelry show of the fact that there seems lofty, so that Western fashion dumping it to make the world new understanding of China "design" power. In 2007, the tide Acer Tsinghua University jointly set up a "wave of Tsinghua University Acer jewelry lab," This is the jewelry industry and build a top-level scientific research institutions Art Institute of precedent, the project is committed to tap the essence of traditional Chinese culture, blend together in jewelry design, in the jewelry into the culture and the arts added value in order to create content and with an oriental fashion jewelry international perspective, and further solidified Acer wave "design leading" core competencies.

In this rapidly changing era, only innovation is the driving force behind the development of various industries. Only when jewelry design the perfect combination of art and market, before pushing them to the level of jewelry design to a higher level, leading the trend to spur healthy growth of the jewelry industry. Today, China's jewelry design from the first year of the sixth Grand Prix Road, Chao Acer's design talents emerging, will be able to build a strong influx of human capital more and Acer, which is the consolidation trend in the industry's leading position in Acer, compete for the international brand market is quite powerful bargaining chip. the current Grand Prix set jewelry design sportswear, career wear, casual wear, party wear, dinner installed a total of five groups. Grand Prix received a total of 1,600 pieces of entries, it is learned, this competition, unless the Chinese industry's enthusiastic response, but also by the Korean Jewelry Designers Association, Japan Jewellery Designers Association, the Thai Jewelry Designers Association. All artwork entries, the percentage of 15% of overseas and domestic ratio of 85%; the ratio of business accounted for 50%, the proportion of institutions accounted for 40%, design team and individuals accounted for 10%.

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