Social Bookmarking and its Role in Internet Marketing

Social Bookmarking in very simple words means saving web addresses

, i.e., bookmarks to public websites so that they can be accessed anytime and anywhere from where computer can be connected to the web. In other words, social bookmarking is a tool to make your information more conveniently accessible. It not only allows viewing your websites on any computer, but is a means to share it with others as well.

Social Bookmarking is effectively been used for different purposes varying from personal, educational to business. Social bookmarking can rightly be defined as an online bookmarking that organizes websites the same way a librarian organizes the books.

Role of Social Bookmarking in Internet Marketing

Social Bookmarking plays an important role in Offsite Optimization form of internet marketing. It is just another way used by the webmasters to make their websites more visible and drag more traffic.

The social bookmarks are visible to all who visit the social bookmarking sites where the website is the bookmarked. This way it increases the visibility of the website.

A social bookmark tells it members that the website visited by you is liked by you and the reason for liking it. Thus, by doing social bookmarking SEO team members can do the brand promotion of the site.

The webmasters very well know the importance of link building to their site for improving their SEO ranking. Each social bookmarking is counted as a link. By posting links on 20 social bookmarking sites, a webmaster can get 20 links to its respective site. Thus, it is an easy and efficient of link building for the website's promotion.

In a nutshell, beauty of Social Bookmarking is that it is a convenient method to save, share and promote online the important information.

Social Bookmarking and its Role in Internet Marketing

By: rachana

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