Social Network Monitoring

Social Network Monitoring

Social Network Monitoring

Social Network Monitoring from Unilyzer brings to you professional level business intelligence capabilities that enable social media marketing managers to gain perspective and insight about which social media marketing efforts are driving traffic to their websites.

After marketers have optimized their conversion rates the next step towards creating value is to drive top-line traffic to the website. Driving traffic to a site using social media networks is a tricky process that takes time and skill. Marketers must continually monitor and understand which social networks are driving traffic to their sites, and understand what the core metrics are telling them.

Unilyzer's Social Network Monitoring platform also provides a Facebook Dashboard. This is an interactive social network monitoring dashboard that gives the user the ability to configure the dashboard, change time frames, and even make their own new dashboard. This dashboard can be distributed by printing, emailing, or publishing it to the web.

Unilyzer's social network monitoring system was developed by seasoned analytics professionals with extensive experience at extracting insight from data. The founding company has provided marketing analytics and reporting to both small companies as well as one of the largest companies in the World.

After marketers have optimized their conversion rates the next step towards creating value is to drive top-line traffic to the website. Driving traffic to a site using social media networks is a tricky process that takes time and skill. Marketers must continually monitor and understand which social networks are driving traffic to their sites, and understand what the core metrics are telling them.

Social Network Monitoring would not be complete without aggregated and transactional reporting. The social report below provides users with daily traffic metrics for more than 15 social networks. Metrics supported include: visits, pageviews, time on site, new visits, unique page views (UPVs), bounces, time on page, pageviews per visits, bounce rate, and average time on site (avgTOS). All metrics are provided via Google Analytics API.

Unilyzer's social network monitoring system was developed by seasoned analytics professionals with extensive experience at extracting insight from data. The founding company has provided marketing analytics and reporting to both small companies as well as one of the largest companies in the World.

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