Offering special promotional gifts to customers who provide contact information will help you stay in touch with them
. Informing them of specials and discounted deals offered by your company, keeps your business more visible to them when they need your goods and services. This also reinforces for each customer you are still around and will gladly help them with their needs.
Taking the few extra seconds to enter new customer data or update existing customer information will help keep contact information readily available when needed to promote new sales, new products and offer discounts to each customer. This will also let your customer know that they are very important and valued by you.
Using a service that specializes in promotions, mass emailing and making coupons available might be the best way to keep your customers informed about whats going on. This will allow customers to daily see what deals and events are going on that might interest them. Coupons will be readily available to print when they are ready to shop with you. This will allow them more control over their routine to plan their shopping trip and stay focused.
Rewarding your good customers with a nice promotional item will keep you visible to your customers. Imagine the surprise of customers who receive something you took the time to mail to them. A t-shirt or hat with your business name and logo is light weight and can be shipped in a small package. These items speak volumes to your good customers and have a added bonus of free advertisement for you.
When you give decent promotional items to customers it is impressive to them. It makes the feel special and will cause them to be more loyal to your company. They will also have a hard time forgetting that you are there to do business with if they see your logo regularly. With the gifts of useful items bearing your logo, it will be a cinch to stay on peoples minds.