Suning Mobile Phone, Laptop Computer Price Cuts Sharu Gift Market
End of the year appliance market opportunities and competition coexist
, rivers and lakes each year is to compete in the pack melee. The end of the market this year, Suning through careful observation of the market and careful analysis of past sales data based on the introduction of a new, leading consumer appliance back end of the year wind event: Fine Gifts appliances.
Add new favorite gift market
Into December, Christmas, New Year, Chinese New Year festival followed the three "gifts" become the hot topic of concern. Suning last Christmas, New Year's Day sales during the process, carefully find stores in price of about 1,000 yuan in MP3 and other digital products sales compared to the pre-surge, and the purchase of such goods customers, most of them packed. New Year period, Suning, plasma, LCD TV, 700-megapixel digital cameras, business phones, laptop computers and other fine appliances sales accounted for the first time more than 50%, well above the pre-sales. More than 30% of consumers made it clear that the appliance is to be relatives and friends as a gift.
To seize new business opportunities, Suning of previous analysis of sales data, summarize some of most consumers of the "gift-based" appliance, the upcoming new feature of this grand event feedback "Gift appliances" New Forum.
Gift in the capital market, more and more mainstream boutique gifts electrical appliances as gifts for relatives. Large plasma, LCD TV, small to MP3, voice recorder, mobile phones, shavers, etc., almost any electronics store selling electrical appliances are a great gift. Gift electrical home appliances market to become a new growth point, excellent electrical join the gift "battle group" completely "disturb" the gift market.
Compared with the traditional gifts, "new favorite" Electric gift has four advantages: first, practical. Whether the tens of thousands of plasma, LCD, or a few thousand laptops, cell phones, digital cameras, digital camera, or several hundred dollars of razors, coffee pots, humidifiers, MP3, etc., are closely linked with people's lives together, become essential goods of life. Followed by the selection diversity. To face different people for different purposes, household appliances have flexible side, so that customers choice far more than other gifts. Third, predictable prices. The occasion of the Year have all kinds of home appliances prices diving, plus all kinds of promotions helps consumers find real value for money to enjoy, whether single or Group buy household appliances to buy for gifts, will be the best choice. Finally, the appearance of fine appliances, fashion, etc., so popular with young consumers and white-collar favorite, a gift of choice. Send electrical "decent" has become nowadays the main electrical favored.
Su Ning mobile phone, laptop computer price cuts to seize the gift market
Throughout the end of the year consumer electronics market, sales of home appliances as gifts has become a way of public competition for the market to highlight business, with the changes in consumption concept, gifts will also face a new situation. Household electrical appliances with its unique purpose and value, will become the first choice of consumers. As predators of Suning Appliance For holiday sales this week fired the first shot in advance, in order to attract consumers real benefits.
Mobile phone market to meet demand before the holiday, Suning Appliance prepared to increase the volume of mobile phones, especially the shortage of market supply models, such as the Nokia 8800, N93, N91, N73, 5300,5200; Motorola E6, E680G, A1200 , V3I, V3; Sony Ericsson W958, W830, W800; Samsung D908, E908 and so on. To seize the gift market, Suning lead to price cuts, Nokia 8800S version below 8,000 yuan, 7,000 yuan below the Nokia N93, N73 below 4,000 yuan, N7610 for the first time below 1,000 yuan (Limited sale), N7270 below 1,000 yuan; Motorola A1200 below 2,500 yuan, V3I below 1,700 yuan, V3 for the first time below 1,000 yuan, 2,200 yuan below Sony Ericsson W800, Samsung D508 below 1,900. Buy selected handset also donated gift worth 88 per phone, Bluetooth headset worth 198 yuan, worth 158 yuan 256MTF memory card, worth 218 yuan, original Nokia battery, Motorola original value of 258 batteries, worth 300 dollars Sony Ericsson original battery. Chang listen to handle Shenzhouxing get 30 yuan shopping card network card, network send genuine M-Zone Jay CD, Shenzhouxing network send picture frame ... ... a market price 7399 yuan of IBM notebook computers below 5,000 yuan, Samsung laptop 7 fold, variety of laptop computers for less than 20% of the price of Zhongguancun seize the two markets has become the most active holiday gifts.
Suning Mobile Phone, Laptop Computer Price Cuts Sharu Gift Market
By: sdsv
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