Support Rate Is Not Low Cottage Lcd Tv Prospects?
Introduction: The term cottage is no stranger to consumers
, from the cottage Mobile , Cottage digital cameras, notebook cottage to cottage Spring Festival Evening, cottage movie star cottage, and so on. Cottage force like a flood, the impact of an aggressive brand regular markets, and even new fashion LCD TV A Knock on the market are also simmering.
(Figure 1) the proliferation of cottage culture
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So that consumers know how much of the cottage LCD TV? Cottage with or without LCD TV market? LCD TV's prospects of cottage do? Internet consumer research center Z DC In this article, answered their questions.
1, opened the veil of cottage LCD TV
1, "cottage LCD TV" in the name of some far-fetched
In fact, the "cottage LCD TV" is not accurate. Cottage from mobile phones, because mobile phone requires a license prior to production, those who do not license the sale of mobile phone manufacturers known as the cottage is the image of mobile phone. The lower threshold for LCD TV, no license restrictions, the cottage stands to reason that does not exist. However, because of some unknown out of LCD TV manufacturers with similar products in the cottage phone features, such as low price, imitate the design of well-known brands, such as after-sales service is difficult to guarantee, therefore, be incorporated cottage, named after the cottage LCD TV.
2, "cottage LCD TV" where the wind comes from?
Early as 2003, some Taiwanese businessmen from Southeast Asia Buying used LCD monitor, and then to the mainland for processing into machine sales, this is the first cottage LCD TV manufacturer. Later, the cottage manufacturers in LCD TV Guangdong , Shenzhen and other southern coastal areas down roots, because there is not only well-developed manufacturing industry, shipping facilities, and the South China Sea, Guangdong is famous for LCD Panel Production base. As for the "cottage phone" offer "chips" of MediaTek shout at once, creating a more affordable price than the Trident chip LCD TV, LCD TV will rapidly spread cottage open to.
3, "cottage LCD TV" in the market for that?
Part of the cottage-place LCD TV sales in the south coastal areas, many of Guangdong Home Appliances LCD TV market has a cottage shadow, Panyu, Guangdong, Shenzhen Huaqiang North is "cottage LCD TV," the distribution center. Other parts of the electronics market has sales of liquid crystal TV.
With the development and expansion services, hotels, shopping malls, KTV and other public places on the LCD TV demand has also increased. Brand products for these needs will have no practical significance, control of operating costs is the most important. Therefore, low-cost "cottage LCD TV" has become the first choice for these particular users.
In addition, China's rural market and developing countries in the world LCD TV sales are cottage market. LCD TV's exports cottage is stronger than domestic sales.
4, "cottage LCD TV" in China's reputation?
(Figure 2) you have heard of cottage liquid crystal TV?
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According to surveys, more than consumers have ever heard Qicheng cottage LCD TV, only 26.7% of consumers said that never heard of. Thus, by means of cottage culture and other cottage products, cottage LCD TV without spending any advertising costs will be a wide range of visibility.
Support Rate Is Not Low Cottage Lcd Tv Prospects?
By: xt
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