Tackling Your Web Design From A Website Designers Perspective

Anyone can tackle web design

Anyone can tackle web design. That statement may be true but, before you decide to do it yourself, consider carefully the objective. Dont forget, its results that count, particularly in a business environment.

Wikipedia describes website design as the skill of creating presentations of content (usually hypertext or hypermedia) that is delivered to an end-user through the World Wide Web

For website designers, the word skill is very significant in fact, a whole range of skills are needed; skills that involve both the aesthetics and the mechanics of a website's operation.

Any enthusiasts who think that they can make do with the latest build a website software are going to be at a disadvantage, compared to businesses with custom designed, unique websites that have been professionally developed specifically for them.

Professional website designers develop an understanding of a clients brand objectives and design a site to enhance that brand.

They then get to work on building the website, using their expertise to implement technologies that will ensure the site operates smoothly and visitors have no navigation problems.

The content is carefully planned, the text accurately and effectively drafted, and appropriate graphics are identified. There are so many factors that need to be taken into consideration: relevance; brevity; accuracy of spelling, grammar and punctuation; consistency; the incorporation of keywords to aid search engine optimisation; effective presentation, including the use of suitable fonts and provision of adequate white space; possible use of special effects, such as animation; accessibility and compliance with W3C standards the list goes on and on.

The above only refer to what visitors to the website will see. Equally important is the source code that sits behind each web page, developed by using such mark-up languages as HTML, XHTML and CSS all part of web design.

Once accessible on the World Wide Web, the website will act as your shop window to the World an important means by which prospective customers will be able to see what you can offer, 24/7. Good web design is crucial if you are to gain increased business via the internet. Dont leave the success of your website to chance; it pays to leave web design to the professionals.

by: Gareth Hoyle

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