Tag Watches: Luxury Knows No Boundaries

Tag Heuer watches are considered to be the ultimate in both style and utility all over the world

. Tag watches as these are often nick named have been in existence for the last 150 years and have made giant strides forward with the passage of time. Tag Heuer watches were originally established as a luxury watch brand in the 1860s. Since their inception the Tag watches have continuously strived to become better and more precise without ever compromising their original aesthetic standards.

The first major success of the Tag Heuer brand of watches happened in the year 1916 when Edoard Heuer designed a stopwatch that had a precision of 1/100th of a second. Such a precise time piece was unheard of in those days; this tag watch was welcomed with great fervor and is still remembered as the pioneer of precise time keeping. Despite this great success and several others that followed the Tag Heuer brand retained its simplicity coupled with an elegance that have made the Tag watches some of the most sought after watches across times.

Tag Heuer watches is mainly a sports watch company; they make elegant, precise yet sturdy watches that are capable of withstanding a lot of hardships. Special watches designed for divers and other water sports athletes are completely water resistant and have dials that are capable of being read even under water. Tag watches are considered to be the classiest amongst the luxury sports watch brands. It is small wonder that they have been chosen as the official time keepers for prestigious sports events like Summer Olympic Games, Skiing World Championships and even for the Formula One World Championships. The Tag Heuer watches are extremely classy and are favored by Hollywood celebrities as well.

Despite their many successes, the Tag Heuer Company has never become complacent or sat on their laurels. They are always on the lookout to make their watches look and read better. Tag watches are time pieces that have a personality of their own, these precise keepers of time can set any man or woman wearing them in a different league from the rest of the world. However, it is important to understand that the outer physical beauty is a very small part of the Tag watch brand. Everything including the precision, robustness, elegance and the aesthetics go hand in hand and contribute equally to the essence of Tag Heuer watches.

Over time several accolades have been provided to the Tag Heuer Watches. In recent years the prestigious International Forum product design forum award has been given to the Tag watches. This award is a highly prestigious award and is contested by nearly 2000 time pieces every year. The Tag watches won this award in 2006 and then again in 2007, a very difficult feat indeed. These awards are just a portrayal of the diligence that is associated in designing that shows through each and every Tag Heuer time piece. These watches are not run of the mill and can make their owners proud.

by: ScottD

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