Taiwan Excellence Lifestyle Comes Alive With Its Offerings At Chennais Ampa Skywalk Mall!

Taiwan Excellence Lifestyle comes alive with its offerings at Chennais Ampa Skywalk Mall!

Chennai, October 2012: The Taiwan Excellence campaign this year focuses on Creating an Excellent Home with an Excellent Lifestyle. In sync with the campaign theme a vast array of reliable and remarkably innovative Taiwanese brands will be introduced and displayed to the discerning Indian consumer at Ampa Skywalk mall Chennai from October 18 to 22, 2012. Customers visiting the venerable Ampa Skywalk mall, which is seated in the heart of Chennai city, stand to win exciting prizes like Microlife Corporation-FR1DZ1, inaTrap Mosquito Trap, Sirus SGH, BenQ Digital Camera AE200 by participating in simple activities at the mall. There will be daily lucky draw contests and prizes to be won from brands, such as Transcend, Cooler Master, Avision, AVerMedia, Karma Healthcare, Shuter, D-Link, Strength Master and AsusTek.

Taiwan Excellence campaign is organized by the Bureau of Foreign Trade (BOFT), the Ministry of Economic Affairs (MOEA), Taiwan, and implemented by the Taiwan External Trade Development Council (TAITRA). Taiwans ICT industry, which comprises of some globally renowned players like ASUS, ACER, ADATA, Avision, AVerMedia, BenQ, D-Link, Edimax, GIGABYTE, HTC, Transcend and Optoma have created a huge impact on the Indian consumers. Without knowing it most Indian consumers are by now satisfied users of Taiwanese products. Some other Taiwan brands influencing the global ICT markets are AVer, COOLER MASTER, Enermax, Genius, Just Mobile, PQI, Silicon Power, and Thermaltake. There are also excellent home products, such as EILONG, Everlight, INADAYS, karma, Microlife, PX, SHUTER, Strength Master, WATOTEC, and YEN SUN. You can explore these excellent brands via www.taiwanexcellence.in

Post an exhaustive day at work it is soothing to rest at your home that is equipped with innovative products that integrate style and convenience. With the progress in technology, Taiwan believes in making practical and innovative smart gadgets for our home to make consumers life easy and convenient. Besides usual home appliances, special-purpose devices, such as home medical products are growing rapidly in recent years. Taiwanese companies have been seizing the opportunities to explore new products and market segments.

As Taiwan-India relations continue to strengthen, both sides can look ahead to broader economic and cultural exchanges. Taiwan and India can harmonize each other's trade efforts, thereby creating a win-win environment, which will be an advantage for bilateral collaboration, forming a long-lasting partnership between the two countries on the global stage.

About Taiwan Excellence

Taiwan Excellence, which represents innovative and technological image of Taiwans competitive industries, is a symbol of reliability, innovation and super value. Such excellence is radiated in many of Taiwans niche industries, particularly the ICT industry, of which many have become renowned brands in their field. In Indian market, Taiwan Excellence along with selected 32 Taiwan international brands expects to bring Excellent Lifestyles to consumers daily life. For more information and promotional events about Taiwan Excellence and international brands, please visit main site: http://www.taiwanexcellence.com.tw or India event site: http://www.taiwanexcellence.in

Bureau of Foreign Trade (BOFT)

BOFT( Bureau of Foreign Trade) officially established under the Ministry of Economic Affairs (MOEA) on 1 January 1969, is responsible for drafting Taiwan's international trade policies and managing trade related activities. Over the past few decades, BOFT's role and position have undergone continual adjustments to meet the needs of the shifting international economic and trade environment. Visit www.trade.gov.tw for more information

TAITRA

Taiwan External Trade Development Council (TAITRA) is globally recognized as Taiwans foremost non-profit trade promotion organization, with over 50 overseas offices around the world. For more than 40 years, TAITRA have been highly commended for the professional and outstanding services, offering a host of trade related services that cater to different business needs. Partially supported by the Taiwan government and various commercial and industrial associations, TAITRA have been entrusted to spearhead numerous government projects including the launch of the Integrated Marketing & Communication (IMC) Project for Taiwan International Brands and Industry Promotion.

For more information, contact:

Atul Malikram

9827092823

by: PR 24x7 Network Ltd.

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