Ten Powerful Internet Business List Building Techniques That Work
The lifeblood of any marketer and internet business is the list
. If you have an opt in email list then you are sitting on piles of cash. If you properly use your list then your earning potential is very high. As many people ask "How do I build a list?" The following points describe ten of the best ways for building your email list.
1) Newsletter and E-zines
We are in the Information age, and people are desperate for information. Everyone is so busy with their lives they dont have time to find the information for themselves. Publishing a newsletter or ezine on your internet bussinesses niche that is full of valuable content and you will get people flocking to sign up. Only publish once or twice per month maximum, or you risk overload and people will consider you as a spammer.
2) E-Courses
People are hungry for information, so a free ecourse will persuade people to part with their email address. Create at least a seven part course that is delivered every few days into their inbox. Of course, the ecourse also subtly sells your product.
3) Article Writing
Articles are a great source for building your list. Write and distribute them to article directories, there are hundreds of free article directories online. Include your newsletter sign up page in the resource box and if you have provided good quality content in your article, you will get the visitors who will sign up to get more information from you.
4) Free eBooks
A free ebook is an excellent way to build your list. Again, just provide valuable information that people will exchange their email address for. The ebook should provide quality information on the topic of your chosen internet business niche. You can write the book yourself or hire a ghost writer to do it for you. Make sure that it is information that your visitors will want to have, and make sure you have included links to your products and sites. You can also include affiliate links to further maximise your earnings.
5) Free Membership Site
Creating a free membership site is an excellent way to gain peoples email addresses. Offer valuable content for free but only to signed up members. You can then upsell them on other products or other levels of membership with more products and more resources available to them.
6) Squeeze Page
A squeeze page is a pre-sales letter page where you capture a persons email address before they move on to view your sales letter. This is very effective and you can also personalise the sales letter with their name. The squeeze page should provide the most important qualities of what your sales letter offers.
7) Pop Up
Pop up windows, particularly unique and different windows, can be very effective at persuading people to sign up for your newsletter. These can either pop up as the visitor enters your site, or when they leave, reminding them to sign up for more information.
8) Viral Marketing
Viral marketing is where you give away something of value that people want to pass to all their friends. It may be a video, a book, a game or anything of value. However, whatever it is, make sure your website address is in it, so people can come and sign up to your newsletter and get more information.
9) Free Giveaways
A very popular new method of list building are the big Internet giveaways where lots of people submit products that are available for free in exchange for a newsletter sign up. These are excellent ways to rapidly build your list, although be aware that freebie seekers may not make for the most responsive of list subscribers.
10) Sign up bonuses
Offer your visitors a bonus if they sign up for your newsletter, e.g. 20% off XYZ for readers or a number of ebooks or reports that will be of interest to them. Again, make sure it is on your internet business theme, as that is why they are at your signup page in the first place.
Using these ten simple strategies you can build your list, leverage your earning power and skyrocket your internet business profits.
by: Stuart Treadwell
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