The Adage home Is Where The Heart Is Will Now Change For Every Indian
The adage Home is where the heart is will now change for every Indian to Home is where Taiwans Excellent Lifestyle comes alive
Mumbai: After a long day at work and you are desperately in need of relaxation, then a comfortable home to return to would be just what you need. Nothing feels better than resting inside your own home, which is equipped with innovative products that marry style and convenience.
Over the years, the Indian consumers have witnessed a few innovative product lines from the home appliances and sports & leisure industry, but very few players have managed to keep consumer aspirations and requirements in mind. Taiwanese brands have always kept consumers need at the core and launched innovative products that have integrated style, innovation, convenience and value. Taiwanese brands, spanning various aspects of home such as LED, storage facilities, personal care, medical products includes brands, such as Crosscarf, Everlight, Shuter, Carnation, Inadays, and Microlife.
Taiwan Excellence campaign is organized by the Bureau of Foreign Trade (BOFT), the Ministry of Economic Affairs (MOEA), Taiwan, and implemented by the Taiwan External Trade Development Council (TAITRA). Taiwans ICT industry, which comprises of some globally renowned players like ASUS, ACER, ADATA, Avision, AVerMedia, BenQ, D-Link, Edimax, GIGABYTE, HTC, Transcend and Optoma have created a huge impact on the Indian consumers. Without knowing it most Indian consumers are already happy users of Taiwanese products. Some other Taiwan brands influencing the global ICT markets are AVer, COOLER MASTER, Enermax, Genius, Just Mobile, PQI, Silicon Power, and Thermaltake. There are also excellent home products, such as EILONG, Everlight, INADAYS, karma, Microlife, PX, SHUTER, Strength Master, WATOTEC, and YEN SUN. You can explore these excellent brands via www.taiwanexcellence.in
Taiwan has been increasingly playing a vital role to enhance the needs and lifestyles of Indians by introducing innovative products that address various needs of consumers. In fact, you may also say that you are already living inside Taiwan with a lifestyle surrounded by products from this plentiful, pleasant and cozy island. With brands such as Crosscarf, Everlight, Shuter, Carnation, Inadays, Microlife and many more similar brands, Taiwan has made great strides in the home & leisure segment.
The Taiwan Excellence campaign this year focuses on Creating an Excellent Home with an Excellent Lifestyle. In sync with the campaign theme a vast array of reliable and remarkably innovative Taiwanese brands will be introduced to the discerning Indian consumer at Infinity Mall at Malad Mumbai from August 24 to 28, 2012. The customers visiting the mall stand to win exciting prizes like Microlife Corporation - BP3MS1-4 K, Cooling Pad ENERMAX Aeolus CP001, and Optoma Corporation iphone/ipad Projector Neo by participating in simple activities at the mall.
Miss Emma Yang, Director, Taipei World Trade Center Liaison Office in Mumbai, said In realizing Taiwans aspiration to create an outstanding lifestyle for the Indian consumer market, a vast array of Taiwanese brands from information & communications technologies, consumer electronics & home appliances and sports & leisure industries have been introduced in India. I hope these innovative products become an extravagant treat for Indian consumers, giving them the opportunity to enjoy a superior quality lifestyle brought about by "Taiwan Excellence.
Playing a critical role in the formation of the global LED industry, Everlight Electronics is rapidly ascending to become a leading supplier due to its dedication to certification, R&D, production, quality, marketing and global customer service. Always placing customer satisfaction as its top priority, the company is constantly working on improving production procedures, productivity, production flexibility, and manufacturing efficiency. This is achieved by exploring innovative ways of thinking and working, while creating value. Providing the most optimal and best quality solutions through consistent and continuous improvement, Everlight Electronics believes in taking accountability with courage.
Microlife has helped change people's awareness of health worldwide. Its products help monitor factors such as hypertension management, Atrial fibrillation screening, body temperatures, etc People from all over the world are assuming responsibility for taking control of their bodies and well-being by using products that provide medical data for ordinary users. Microlife has set the quality standard just as high as for professional applications, making it the worldwide market leader. The Company is working for a future in which people can protect their health and further enhance their quality of life. Microlife combines the qualities of western and eastern philosophies, whether doing everyday work or developing new visions.
The beauty of Inadays inaTrap lies in its elegant simplicity. It not only looks fabulous, it takes care of business. With no electric shock hazard, inaTrap lures and traps mosquitoes by a combination of UV light, carbon dioxide and heat. It is portable, energy-efficient and perfectly blends in any environment.
The founder of Shuter Enterprise Co. Ltd, Professor Wu Jing Lin built storage habit and article management in Taiwan through his inventions of various storage products. Currently, Shuter has three main brand, Taiwan fir Shuter for domestic market, Shuter for professional storage in industry and office for oversea market and livinbox for household as well as stationery market from abroad. The company has over 2300 products through four main categories to establish completed storage domain.
Since 1969, Kang Na Hsiungs Carnation has been dedicated to improving the quality of life and to protecting the environment. Their main products are Personal hygiene and skin care, such as Feminine Napkin, Baby Diaper, Adult Diaper, Wet Wipe, Cosmetic Puff, etc., with the motto to serve customers with better quality, service, and innovation. Carnation is continually striving for self-advancing in its nonwoven sanitary platform and operation excellence to bring a cleaner, nicer, and healthier tomorrow.
Crosscarf is a Taiwanese brand that applies the latest green and energy saving technologies to produce innovative green home appliances. A beautiful and creative combination of functionality and simplicity is the distinguishing characteristic of Crosscarf. The brand recently launched an elegant form of the reflective LED reading lamp which is named as the Traveler, specifically designed for comfortable personal reading and home accent lighting as well. With an anti-glare stainless reflector and a soft translucent silicon rubber ring, CROSSCARF Traveler is a LED lamp that is perfect for personal bedtime reading. Its home accent lighting with simplicity design is well suited for modern interior design. A traveling image is designed with an aluminum hour indicator to accompany your reading time. Packed with interesting features such as: personal reading light, reflective antI-glare LED, home accent light, analog hour indicator with traveling image and remote heat dissipation, this is a must have in your home.
With the progress in technology, Taiwan believes in making practical and innovative smart gadgets for our home to make consumers life easy and convenient. Besides usual home appliances, special-purpose devices such as home medical products are growing rapidly in recent years. Taiwanese companies have been seizing the opportunities to explore new products and market segments.
Deep within, you know Taiwanese brands are your partners for life; and you are also the one Taiwan cares about! With innovative products from Taiwan, you will not only enjoy Excellent Lifestyles for your home, but also contribute towards creating healthier lifestyles as a country.
For further information, please contact:
Atul Malikram
9827092823
by: PR 24x7 Network Ltd.
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