The Blockbusting Potential Of 3d Web Design

3D visualisation has made a sparkling return to cinema screens in recent years

, with Hollywood studios in particular investing vast sums in the production of 3D feature films.

Yet, as more and more new films are released in 3D, there's one age-old debate that refuses to go away: does 3D really enhance the viewer's experience, or is it just another gimmick?

It is easy to forget that 3D film technology has been around since the late 1800s, when William Friese-Greene submitted his 3D movie patent. The first known screening of a 3D feature, The Power of Love, took place in 1922 and 3D film-making has continued to go in and out of fashion right up to the present day.

Even the most hardened luddites would have struggled to escape the excitement surrounding films such as Avatar, Alice in Wonderland and Clash of the Titans - all of which promised revolutionary, immersive 3D experiences. While the films' visuals were undeniably stunning, they could only be enjoyed with the aid of a clunking pair of 3D glasses. Rather than being immersive, these tend instead to remind cinema-goers just how far they are from the fantasy world on the screen.

Critics of 3D argue that it is merely a money-making gimmick and adds little to the cinema experience. In addition, they claim that a well-made film will succeed regardless of its format. Advocates of 3D see it as a vital tool in the fight against film piracy, one that is essential to the financial wellbeing of the film industry. They also assert that, used in the right way, 3D technology can complement a film's storyline and provide a more involving cinematic experience.

While the use of 3D in cinema continues to polarise opinions, the benefits of 3D visualisation in web design are indisputable. Animated 3D headings, logos and diagrams all add to a website's feeling of depth, making it literally stand out from the crowd of traditional 2D sites. 3D also helps to draw visitors into the site's content and give them a more interactive experience.

3D elements should be used with care, because if they are misused they can add to a page's filesize and hinder usability. Used in the right way, however, they can make websites look sleek and highly impressive, leaving a lasting impression on the visitor.

In a world where the customer's attention is gold-plated, 3D elements can give your website an eye-catching edge and help elevate your company to greater success. No plastic glasses necessary.

by: Admin

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