There are some other methods firms use to get located in searches by local customers
. A popular method involves SEO writing and articles. A firm will commission a writer to create an article with several SEO terms in it designed to get the article noticed by people using search engines to find local businesses. The article will either mention a specific local business or have a link to one. An example of this would be an article about dining out in Blackpool that features a link to a restaurants website. This form of local search marketing is designed to attract the attention of surfers researching a certain subject.