The Effective Use Of A Keyword Generator

Imagine sitting at your computer and you need to find lumber for a new building that you have decided to build yourself

. You need to find a good price on pressure treated lumber and you know you have several lumber yards in the area. You sit down, place your hammer next to the computer, pull up your favorite search engine and type in pressure treated lumber. Lo and behold, appearing on your screen are 10 sites all talking about the process of producing pressure treated lumber, pressure treated lumber and the environmental impacts, how to paint pressure treated lumber, and the list goes on. Now imagine you own a business that produces pressure treated lumber and you enter these keywords and find your site does not even appear in the search engine! Fortunately, there is help!

Keyword generators are tools that help avoid this dramatic and disappointing situation. Through the effective use of a keyword generator, you possess the powerful ability to improve the exposure and search engine ranking of your website by expanding the list of keywords that are linked directly to your site. This powerful tool does exactly what it says; it generates keywords that you, as a web site developer, may not have thought of. Think of a keyword generator as a business thesaurus. If youve ever been stuck on a word that you know exists but just cant think of; a quick referral to a thesaurus could solve all your problems. The keyword generator is the same.

In the case of the business owner mentioned above, lumber would not be a powerful enough keyword to earn a strong enough search engine ranking. Keep in mind, not only does the competition for ranking exist amongst business owners; it exists amongst all website owners. By employing a keyword generator, this business owner would have found that the words and phrases pressure, lumber, treated, treated lumber, pressure treated lumber, prices of lumber, prices of pressure treated lumber, and many more could be used in the meta tags of his site to increase the find-ability of his page. These more effective words and phrases make all the difference in the world when competing with the thousands of websites that he finds himself competing with.

When trying to maximize your presence on the web, ask yourself what keywords are linking my site to the consumer? Put yourself in the consumers chair and type in as many keywords as you can think of as if you were conducting a search and see if your site comes up. Now go and use your providers keyword generator and see what words you may have missed. In addition to the ad words you already may have, link your site to these and test your site again! Did your rankings improve? So did your bottom line!

Lytico makes complex SEO features easy for everyone to understand. Increase website traffic with Advanced Segmentation, Custom Reporting, Motion Charts, and more. For more information please visit us at: http://www.lytico.com

by: Jay Mann

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