The Function Of Textures In Web Design

Textures are incorporated by the web designers to keep users on their website longer

. They add depth and creative feel in a webpage. Textures in web design range from light, almost unnoticeable, to the thick, in your face style. Web designers utilize texture as one of its visually appealing elements and it has been a trend for quite some time now.

If properly used texture can bring a website together - but it should not be the main focus.

Let us discuss some of the most common and most important functions of the textures used in web design Vancouver.

Capturing Attention: Texture can highlight the main areas of a website. It catches the eye with call to action. When used effectively and minimally, textures can separate text from the rest of the website and doesnt interfere with the branding of the company. For example - Beautiful type and Wixel are two websites that captures users attention by use of proper textures.

Better flow of information:

Textures can be used to make a website appear appealing to the user. The information present on the website can be architected in a way that it becomes much more effective. The user tends to spend much more time going through information that is properly channeled. Websites like Skys guide Service and A Modern Eden are good example of how to use textures for better flow of information.

Enhancing the identity of the website:

Everyone wants there websites to be unique and one that reflects the identity of there product. Textures can be used to achieve this in many ways. A website called Deda has used the textures to differentiate itself from other websites.

Texture can be used to enhance the brand visibility on the web but remember that you dont over do it. Texture can be extremely distracting when used in bulk. Here are a few things which you should avoid when using textures.

Take it out if it is not solving any purpose: If because of the texture the user cannot read the messages on your website then there is no point of using such texture. The legibility on the web is very important. If texture is not serving any purpose then take it out.

Dont sacrifice quality for loading time:

If the website takes too long to load because of the use of the texture then there is no point in using the texture. Although there are ways by which you can reduce the loading time while using textures. Repeating texture patterns is a good way to save on the loading time and enhance the viewing experience.

By following some of the features mentioned above you can create the kind of website you want with the use of textures. You can try and play around with different-different textures in your web design Vancouver. The more you practice and more you try different textures, the better output you are going to achieve. Remember practice means improvement.

by: Stella Richard

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