The Impact of a Vertical Search Engine on the Search for Health care Jobs

A vertical search for health care jobs is useful to someone who knows exactly what they are looking for

. Vertical search engines only gather sites from the internet providing information on a predefined topic. Health care employment is a topic of real relevance to the estimated over 8 million job seekers searching the internet monthly for work. A vertical search for health care jobs operates on a basic premise- it only pulls sites for its search results that have the requested health care jobs. Broad search engines crawl all sites to find information on a topic. Vertical search engines have specific criteria for the sites that they look for, such as health care jobs. Using a broad search engine is like looking in a general phone book for a phone number. Maybe youll get lucky and find the number quickly or maybe the company wasnt listed where you thought it was. Maybe it wasnt grouped with other companies as you expected it to be. So you end up guessing where to find a companys number and how it was listed. A vertical search engine is like looking in a specific directory for a given topic that shows only the companies that offer the services you are looking for. You get some satisfaction knowing you are searching in the right place and that all the companies in the directory are relevant. By using vertical search engines, you should be able to retrieve more information faster and the search results may be more applicable. Vertical search engines are focused on making internet searches more productive and useful to those who depend on real time information. The first vertical search engine of its kind to hit the US job market, JobJobHealth.com lists only the latest health care positions. Jobseekers do a simple search to access all medical jobs from a variety of sources on the internet. Jobs are pulled from health care employers, leading job boards, health care associations and online newspapers. They are listed organically and in real time. Jobseekers perform simple searches by company, location, job title or keyword. Advanced searches limit results by date posted and location radius. Jobseekers can save and organize their search results. They have the ability to receive customized job alerts to a designated e mail. These alerts notify a jobseeker of all new positions that match a given keyword. Most importantly, the vertical search engine gives them access to all medical jobs with a simple search. Vertical search engines like JobJobHealth.com are changing the existing paradigm for job boards. Employers no longer have to pay to post their jobs. They simply link to the search engine with a feed, enabling a crawler to pull new jobs in real time. In the case of JobJobHealth.com, jobseekers instantly have access to the most complete overview of health care jobs in one place. Because traffic to a vertical search engine is the target market, health care companies see it as a good place to advertise. A vertical search engine brings together all interested parties to one site. For JobJobHealth.com, that means everyone involved with health care employment. Vertical searching empowers us with precision and helps us find our way through a sea of internet information.

The Impact of a Vertical Search Engine on the Search for Health care Jobs

By: John Brady, Jr.

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